CLOTHES MAKE THE MAN

Sportswear brand Macron and the iconic supercar manufacturer Lamborghini have recently launched a mutual collaboration. Both founded and based in Bologna, Italy, they have joined forces in the name of quality, innovation, performance and Italian style. The first chapter of this collaboration, which over time will be enriched with further initiatives, is for Squadra Corse, Automobili Lamborghini’s Motorsport department.

Macron X Lamborghini will partner for three seasons, dressing the Lamborghini Squadra Corse staff in support of the Lamborghini Super Trofeo championships and the Lamborghini Iron Lynx Team engaged in the FIA WEC World Endurance Championship and the IMSA Sportscar Championship in the Hypercar/GTP class. The Lamborghini Squadra Corse team will be provided with Macron clothing and apparel that is high-tech, comfortable, with attention to detail and fully expresses the sporting identity of an iconic brand. The uniforms will be made from technical and functional fabrics designed to guarantee high performance.

The partnership between the two brands was born on the basis of concepts such as competition, teamwork and overcoming one’s limits, common denominators of the vision of Automobili Lamborghini and Macron that, through this agreement, has found a perfect synthesis. Two realities that, in addition to the constant pursuit of excellence, proudly share the belonging to the territory and to their roots, despite their international vision that allows the two companies to export the value of Made in Italy at a global level. It is no coincidence that the industrial districts in which Automobili Lamborghini and Macron were born and developed, the “Motor Valley” and the “Sports Valley”, represent a leading point of reference in the world in terms of entrepreneurial ability, professionalism, passion and creativity.

Stephan Winkelmann, Chairman and CEO of Automobili Lamborghini, says: “This partnership is a natural destination for us towards the world of sport that, in Lamborghini, is represented by the Motorsport sector. The aim is to create, together with Macron, a great teamwork and to share in the future successes that we hope will come out of this collaboration”.

With searches for ‘festivals 2024’ increasing by 2,450% many will be preparing to see some of the biggest headliners around the world at festivals such as Boomtown and Tomorrowland.

And whilst there may be a buzz in the air for the summer nights and jam-packed days, often, festival goers forget about how their sleep schedule may be affected. With this in mind, Mattress Online has compiled their top tricks and insight to get you through several nights of events without the feeling of regret the next day.

The experts at Mattress Online commented: “Sleep preparation begins before you stumble into the sack, and given you won’t be thinking about winding down for bed while you’re at the event, it can be handy to sort anything you might need beforehand to make drifting off that little bit easier and give yourself peace of mind during the days events.”

With estimates of 250,000 tents left yearly at music festivals across the UK, it is important for new campers to be physically prepared for the long nights and daily excitement.

Five tips to prepare for an eventful nights sleep:

1. Prepare personal items

Before heading out for the day’s event, prepare any essential items you may need when you come back to your home for the night. Things such as makeup remover, skincare items, and a mirror are key to ensure your skin stays glowing across the festival period. 

Remember to also make sure your sleepwear is ready, your makeshift bed is built for maximum comfort and consider taking a magnesium supplement to help drift off.

1. Toiletries to keep fresh

One problem festival goers often come across is the lack of toiletries provided, and with the high number of people attending festivals, it is likely that the porta-loos will run out of toilet roll pretty quickly so ensuring you have extra is key to avoid the early wake up call for first dibs on the new toiletries provided each morning.

It is also important to be sure to pack some easy to use hygiene items such as deodorant, wipes and dry shampoo to keep yourself feeling fresh before settling down for the night in the event that no showers are available. Going to bed feeling clean can increase the likelihood of a deeper sleep whilst cutting down time spent getting ready the next morning.

2. Hydration is key

As expected, festivals will be filled with a variety of drink options from stills to spirits and beers but with a boozy weekend comes the dreaded hangover. To avoid a pounding head, taking electrolytes when the day begins as well as at the end of the night will help revitalise and rehydrate you, as well as give you a more comfortable night’s sleep.

3.Picking your pitch

Your environment will play a massive role in your sleep quality at a festival. To  enjoy a good night’s rest, be strategic about where to pitch your tent. Opt for flat, dry ground that’s situated far enough from the hustle and bustle but near enough to any essential amenities like toilets.

However, sleeping on the ground is not only uncomfortable but provides little support to your back and neck so invest in an air mattress, comfy sleeping bag and blankets for insulation to experience a prime festival sleeping experience. If it is expected to be a warm weekend, try and look for a shady spot to help keep your tent cool and promote better sleep.

4. Morning Organisation

Having a stacked itinerary can prompt anxiety at night if you have had a late evening, take some time during the day to prepare your outfits and next day items ready to ease anxiety and save rushing around in the morning searching your tent. This will also give you time to catch some extra sleep before heading out for another music-filled day.

Avoid spending too much money by also taking snacks, have these pre-prepared for the day ahead to prioritise your diet and fuel your body with balanced, high-protein, non-perishable food items that you can eat on the go, and give you a more consistent, deeper sleep, so you can recover for the next day.

Photos by:

Maxime Bhe

Danny Howe

Aditya Chinchure

Joey Thompson

Anthony Delanoix

Hunter Newton

The team at JACAMO have witnessed an impressive 317% increase in Google searches for Adidas Terrex trainers. It appears that many people across the UK are gearing up to enjoy the beautiful summer weather, finally,  with a hike or a walking trail.

Although it may not have the lofty peaks of the Alps or the epic thousands-of-mile treks of the United States, the UK is – in its own humble way – a truly world-class destination for walking and now’s best the time to set out on a relaxing walk across the scenic trails dotting the UK.

But which city has the most relaxing walks? A study conducted by Injury Claims, which analysed over 200,000 reviews of popular parks across 74 major UK Cities and towns, ranked cities on the percentage of Tripadvisor reviews which mentioned words associated with relaxation.

Tripadvisor reviews were scanned for words such as ‘relaxing’, ‘calm’, ‘peaceful’, and ‘tranquil’.

Of Britain’s most popular cities, Hereford is the number one city in the UK for relaxing walks, with a total of 28.88% index score.

The Weir Garden is the most popular park in the city. It’s a garden that sits on the banks of the River Wye, and it boasts a unique combination of features, such as well-manicured lawns, wooded areas, and a garden surrounded by a wall. Based on the reviews on TripAdvisor, visitors can take peaceful strolls alongside the riverbank and bask in the tranquil atmosphere.

Ranking second in the study, Bristol achieved an overall index score of 23.72%. Visitors who have explored the city’s parks often describe it as ‘peaceful’, which is the most commonly used term in their reviews. It boasts green spaces, woodlands, and gardens, creating a peaceful atmosphere for visitors to enjoy.

Lincoln takes the third spot on the list, scoring 21.97%. One of the main parks in Lincoln is Hartsholme Park, which provides a serene retreat within the city, with picturesque lakes, wooded areas, and trails.

TripAdvisor reviews highlight the relaxing atmosphere and tranquillity of Hartsholme Park, making it a peaceful destination for locals and tourists seeking relaxation through outdoor activities.

With Emberton Country Park standing out as the city’s most peaceful destination, Milton Keynes ranks fourth with an 18.63% index score. In this park, visitors can find Emberton Lake, which offers outdoor opportunities such as fishing, boating, or simply enjoying the peaceful waterside scenery.

Renowned university city, Oxford ranks fifth with a 17.47% index score. One of the most popular yet relaxing parks in the city is Christ Church Meadow. It offers stunning views of the historic Christ Church College, adding to the park’s charm and beauty.

Gloucester takes the sixth spot with a 15.73% index score. In Gloucester, you can enjoy peaceful walks in its parks and green areas. One standout spot is Robinswood Hill Country Park, where you can enjoy beautiful city and countryside views. With its vast fields and quiet paths, it’s no surprise that people feel calm and relaxed in this peaceful getaway.

Swansea follows closely behind in seventh place with a 15.48% index score. The most relaxing park in the city is Singleton Park. It features a large boating pond known as Singleton Boating Lake, a popular spot for visitors to enjoy boating activities and admire the surrounding scenery.

Carlisle, boasting a 15.43% index score, ranks eighth for its relaxing parks and green spaces to walk. Bitts Park, located along the banks of the River Eden, offers a tranquil experience in the heart of the city. Based on the reviews, visitors can walk through beautiful gardens, along the river, or just relax and enjoy the peaceful atmosphere.

With an index of 14.71%, Warrington is ninth on the list of best cities in the UK for relaxing walks. While often overshadowed by its larger neighbours, Warrington offers its unique charm for those seeking a peaceful escape. Sankey Valley Park is a quiet spot with winding paths and calm waters.

Newcastle upon Tyne rounds out the top 10, scoring 14.65%. Despite its reputation as a vibrant urban centre, Newcastle has some calm spots to enjoy the outdoors. Jesmond Dene is a picturesque park nestled in a wooded valley, offering a peaceful retreat from the city’s bustle.

Here is the full list: