Chrome Industries began in 1995 with the iconic buckled messenger bag and has grown into a heritage brand that lives at the intersection of movement and self-expression. With years of street-tested experience, Chrome Industries has continued to pursue new and versatile ways to carry better. Today, Chrome is a collective of resourceful creators committed to building thoughtfully designed gear for the movers of today and tomorrow.
They offer a 365 TO LIFE guarantee against manufacturing and material defects for items purchased from authorised CHROME resellers. All CHROME bags carry a lifetime guarantee and all CHROME footwear and apparel products carry a one-year guarantee. Please note that our warranty coverage does have some limitations. For details, be sure to carefully read the terms and conditions of our warranty policy.
Chrome Industries has combined expert craftsmanship and design to create dependable and understatedly stylish all- season carry. Born of a need for functional gear durable enough to withstand fast paced life in urban environments, Chrome exists to provide a better way to move through the city and beyond, creating progressive, yet performance focused products that push boundaries.
Street tested by professionals for almost 30 years and guaranteed for life, Chrome’s iconic messenger bag the Citizen has been reimagined for the AW24 season, equipped with the same legendary performance alongside upgraded features delivering enhanced levels of comfort, organisation and convenience for life in the city.
Featuring Chrome’s signature seat belt buckle with inbuilt bottle opener, the Citizen has been meticulously engineered in rugged materials built to withstand both the elements and the everyday rigours of urban life. Designed to accommodate laptops of up to 16” in a zippered laptop pocket (15” on 15 litre edition) practical features include a quick release buckle with bottle opener, daisy chain mounting loops for attaching bike lights or carabiners and an EVA foam padded shoulder strap with stabilising strap for comfort. Essentials can be easily stowed in two exterior drop pockets with magnetic flaps, while inside, organisation has been upgraded with an internal water bottle sleeve. A padded shoulder strap ensures a comfy carry all day and can be adapted for left or right use with the addition of a customisable main buckle.
Complementing the Citizen, for AW24 Chrome are excited to debut the Midtown (£130). A messenger that means business, this hybrid can be worn three ways; crossbody style, tote or as a conventional shoulder bag offering incredible versatility,. This bag is equipped with internal laptop sleeve (up to 16”) and multiple internal organiser pockets for stowing cargo securely when you are on the move. Externally you’ll find a handy, easy access stash pocket and two water bottle pockets. A tuck away main flap allows the bag to be easily converted into Tote mode, while a larger padded, removable shoulder strap ensures incredible carry comfort even when transporting a full load. Choose from waterproof, recycled Black X finish or the seasonal drops of Sage & Sandstone.
Cukka Boots are slightly shorter than Chelsea boots, but they are a classic option that pairs well with both jeans or chinos. They are often in a suede fabric and are a great choice for a more dressed down look.
A versatile and stylish choice, Chelsea Boots can be dressed up or down depending on the occasion. Opt for a pair in leather or suede for a more robust but formal look.
Derby boots are perfect for days when you’ll be walking around the city or strolls in the country. They are available in a range of leathers and the lace up detail provides a smart and rugged look. 
There’s a lot to be said for bucket lists. They’re collections of dreams, and we all have one in us. However, too often our dreams are left un-chased. 
As the author of a book about time management, my family take great pleasure in regularly reminding me that I often fail to take my own medicine. And here was yet another case in point. I seemingly had enough time to focus on my business but not enough to achieve one of my top bucket list items. Which is why we ended up cancelling every meeting and event for five days straight, so we could go ahead and do the trip. We realised that unless we made a conscious effort to prioritise the trip above everything else, it simply wouldn’t happen.
But that’s where we all rather tend to lose the plot. Because, while such arguments may make sense financially, it doesn’t mean that it’s the right course of action to take. Let me give you an example at the other end of the scale. Imagine you were to pop into your local coffee shop for a flat white, and you spied a cheeky maple pecan Danish nestling in the display cabinet, winking at you. There are probably dozens of very reasonable arguments you could put forward for NOT indulging. Your expanding waistline, the additional expense, ruining your appetite, and clogging your arteries are just a few. But then you think, what the heck, I just want it. So, you buy it, consume it, and it marks a happiness high point in your day, even though it went against all that good reasoning. Were there some pretty sound reasons not to do it? Yes. But you did it anyway because you enjoyed it, and it made you feel better.It was one of the day’s high points.
Exactly what is the point am I trying to make here? Well, simply put, it’s this. Life is way too short not to have dreams, but we need to ensure these dreams actually happen. And while long-term goals are great, we must also enjoy the journey. If you only settle for a cheeky Danish now and again, you’re selling yourself short. But saving every penny and dying with millions in the bank isn’t a great ambition either. Instead, I would urge you to make sure you have a bucket list item on your agenda for EVERY year of your life and do whatever is necessary to make it happen. It can be big, or it can be small, expensive or cheap. Will you always be able to justify it financially? Nope. Luckily, some items on the bucket list can be very inexpensive. Either way, in years to come, when you sit in your garden in the fading sunshine on that same summer’s afternoon, reminiscing on a life well-lived, the value you ascribe to money not spent could be very different. To be blunt, you won’t be able to spend it where you’re going next.
