There’s nothing Savage about this man – A.Sauvage

Adrien Sauvage aka A. Sauvage

Adrien Sauvage aka A. Sauvage


Its hard to believe that A.Sauvage or Adrien Victor Sauvage has only been on the fashion scene as a brand since 2010. This force of nature swept into fashion town and quickly established himself a reputation for not only being a style maverick but a real renaissance man, who will unforgivingly not be pigeonholed, turning his hand to photography, film making and of course designing. After turning his broad back, he stands at 6ft 5, on a truly promising life as a track or basketball player, Adrien takes the rather, how can I put this, unconventional decision to become a life coach, using the name, “Untitled Muse”. Sauvage rapidly drew clients from society and celebrity circles and the worlds of rock, film, and politics, quickly morphing from life coach to stylist to designer. With no formal training in design, Sauvage created looks for his growing client base always with his mantra in mind, ‘DE’ DRESS EASY.

The A.Sauvage Working wardrobe for the Café Royal

The A.Sauvage Working wardrobe for the Café Royal

In 2010 he formally launches A.Sauvage, which literally like everything he does, quickly gains notoriety and started to produce pieces for women as well as men, due to sheer demand. Adrien’s vision to make exclusivity accessible sees the launch of the ‘Dress Easy’ collection introducing casual separates and leather goods. As a rule the brand doesn’t follow the fashion schedule, but in turn focuses on the evolving needs of its customers.

More recently he’s turned his talents to collaborate with iconic British footwear brand Dr Martens to produce one of the most desired shoe ranges in recent years. Also, when the restored London landmark hotel, The Café Royal, re-opened its doors and wanted a suitably luxurious working uniform for its staff, they naturally sort the skills of Sauvage to supply a sartorially envious ensemble.

So, of course Clothes-Make-the-Man wanted to get under the skin of this stylish raconteur and learn a little more about him;





If you could collaborate with one brand who would it be and why ?

Nike. My Autumn/Winter 2013 collection is heavily influenced by sportswear, I guess in a return to my basketball roots. I’ve always been a fan of Nike and I’d love to create a range of trainers to compliment the collection.


If you could give your teenage self advice, what would it be?

Dress Easy, Live Easy.


How did you get into the industry, what was your big break?

I started styling my friends’ wardrobes and this gradually lead to the big time, working with a large portfolio of high profile figures. In 2010 I decided to use this experience to establish my own label, House A. Sauvage. A. Sauvage has been well received since my first capsule collection, entitled ‘This Is Not A Suit’. But I suppose I felt the big break came when we moved to our flagship store on Maddox Street last year.


How do spent your free time ?

I like to play ball, watch ball, travel… and take long baths in between.


What track would always get you on the dance floor?

Michael Jackson.


Who would do you ideal diner guest and why?

Warhol and Saint Laurent – great minds, great creatives and great sources of inspiration.


What piece of clothing best describes you ?

Anything elegant, low-key and easy to wear that can be worn without a belt or cufflinks.


What do you have to do after this conversation?

Shoot my Spring/Summer 2013 campaign in Hong Kong.


What would you like to be doing after this conversation?

Interviewing you.


Have you ever bought a piece of clothing and regretted it? If so what & why?

I bought my girlfriend some underwear for Christmas but decided I liked her better without it.


Who is your style icon? Why?

Anyone can be a style icon to me if they look good and believe in what they wear. My photography focuses on Natives – from my home country Ghana, for example, or the courts of Venice Beach.


If you could have invented anything what would it be?

Coca-Cola, because then I’d save myself a fucking fortune.


A.Sauvage Spring 2013 Collection












Acqua Di Parma OUD – Scent of an Oasis

1.Colonia Intensa OUD


Acqua Di Parma is a brand you should know and enjoy the myriad of amazing products they produce, if you don’t, don’t despair they completely deserve a post dedicated to them and the amazing job they do. But, however, that is another post that hopefully, dear reader you will enjoy and can look forward to in the coming weeks. Today’s post, nonetheless is dedicated to a single product from within the family of this timeless luxury brand.

Acqua Di Parma’s Colonia Intensa OUD offers a unique fragrance combining the all-Italian freshness of iconic Colonia Acqua di Parma with the oriental traits of the most precious Agarwood, an essential oil which is a distinctive element of the fascinating Middle-East sensory tradition.

For this fragrance Acqua di Parma explores the rich olfactory tradition of the Arab civilisation. In this world, balms, incense, and perfumed oils are obtained from precious woods, musk, spices and resins. One of the most charismatic ingredients is Agarwood, also known as OUD, which is the most precious of all. An essence obtained by means of a long, painstaking, complicated manual process from the resins of Aquilaria, a large tree which originates from India.

The scent of Colonia Intensa OUD offers what can only be described as journey through many lands starting off in Italy the home of Acqua Di Parma, amongst the Orange groves of Southern Italy. Where Orange Oil is blended with Calabrian bergamot to obtain the top notes. The journey then takes us deep into the spice routes, south of Russia where we collect coriander, mixed with the warm accents of Amyris wood. This is when things get really interesting and we enter the heart of the fragrance through the Gulf countries for the essential ingredient of Agarwood essential oil. The route then leads us through the countries of the Middle East for the base notes of Cedarwood Atlas oil of Marocco, Patchouli oil, Leather accord, Sandalwood accord, Musk which completes this unique cologne.

1. Colonia Intensa OUD + Pack

One for the Men – House of Fraser Menswear events

AJ479_121012_HOF 14 027_F3_RGBMen are often the second thought, forgotten party when it comes to Fashion and Style often losing out to their higher spending, fashionista female partners and counterparts. Events specifically for the female customer are common place making them feel pampered and cared for as a shopper. Well no more I tell you, no more ! House of Fraser have been aware of the neglect we feel as a consumer body and as a result are offering Menwear events up and down the country, see below for dates. Each of the participating stores are offering tailor made events for us, yes us humble male customers to partake and participate in. Staring this weekend, yes as of TODAY ! at their Oxford Street Flagship store in London where amongst other things you can;

  • Win a year’s supply of underwear from Superdry
  • Your chance to win £1000 to spend on Tommy Hilfiger
  • Enter the Tombola to win £200 of Label Lab Clothes
  • Receive EXCLUSIVE Gifts with purchases from Fred Perry, Lyle & Scott, replay, Penguin and Tommy Hilfiger, Barbour, Ted Baker and many more !
  • Customise your jeans with Replay Denim Campus
  • One for the ladies, see WE don’t forget you, you can meet the Calvin Klein Hunks in trunks, moving on.
  • Plus Drinks and DJ will be on hand to make the experience even more pleasurable !!!!

The dates for further events include ;

Bristol 21 24 March

Dundrum (Dublin) 28 30th March

Westfield 4th 7th April

Reading 11-14th April

Birmingham 18-21 April

Manchester 2-5 May

Glasgow 9-12th May

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Every little thing they do is magic – POLICE Celebrate their 30th Anniversary


The celebratory Special Edition POLICE sunglasses


2013 marks the anniversary of a number of brands within the world of style and fashion, the first being POLICE Sunglasses, the Italian eyewear brand celebrate their 30th anniversary. To mark the occasion POLICE are launching an exclusive special edition set of sunglasses and commemorative book, called Look Beyond, which features a collection of artistic photographs that looks back over the past 30 years of the brand.

Over the years POLICE have seen such iconic figures as Bruce Willis, Antonio Banderas, David Beckham, George Clooney and currently Welsh Actor Luke Evans all act as the face of the sunglasses range and as part of the celebrations, the brand will launch a Special Edition sunglasses using a signature Police Aviator style model with unique details. The classic pilot shape is given an exclusive edge with a special gold plated frame, leather detailing and the iconic winged Police logo. A classic and timeless frame the sunglasses will available in both silver and gold at Harvey Nichols in the UK & Ireland from April 2013.

Additionally, a book, Look Beyond, is based on the work of noted Italian photography, Giovanni Gastel. Through a collection of portraits of personalities from the world of film, music, sports and art. The photographer depicts what it means to look beyond, to overcome those boundaries that often prevent us from truly understanding our surroundings.

As well as celebrating 30 years of producing great sunglasses, the project has also been created to support the charity Doctors Without Boarders and the wonderful world they do across some of the most dangerous and stricken parts of the world. A proportion of the proceeds from the sale of the book and sunglasses will be donated to the charity to provide a complete cycle of treatment for malnourished children.



Model Alek Wek

Model Alek Wek

Actor - Luke Evans

Actor – Luke Evans

Footballer Clarence Seedorf

Footballer Clarence Seedorf





Form an orderly McQ for this range – McQ

image003McQ was founded by the late and great visionary of British Fashion and true genius, in the creative artistic sense, Lee (Alexander) McQueen  in 2005. The range finds inspiration in street culture and sub-cultures, offering individual pieces that fit perfectly into the modern wardrobe of not only die hard McQueen followers but can be adopted by any and every stylish individual. It follows the main signature of the house collection, including structured tailoring, the nipped-in waist and of course, tartan, these are all distilled into wearable pieces that are distinct and evoke a quiet confidence but always hold a little piece of McQueen DNA. McQ collections often reference uniform and the military, drawing inspiration from Britain’s rich heritage and often reflect the emotion and raw energy often exhibited in his signature collections and Fashion shows.  Traditional British techniques and fabrics are used in contemporary ways, creating pieces that are both functional and beautiful.

After Lee’s untimely death in 2010, Sarah Burton undertook the unenviable role of Creative Director of not only the main range but McQ as well, to which she has more then rose to the challenge and excelled. With particular reference to McQ she has offered collections of youthful, modern pieces that draw on the unique design archive of Alexander McQueen. Sitting in parallel to the mainline, that remain loyal to the brand’s house codes yet are designed to be worn every day.

For Spring 13 she offers a continuation from the more elevated AW12 McQ collection, the new season features soft, washed military pieces realised in shades of khaki and moss, alongside modern interpretations of classic street wear staples, like the military parka and the cotton drill military shirt.

The influence of luxe sportswear trend can be found throughout the collection, on everything from aertex jumpers and tracksuits to polo shirts. Almost as a juxtaposition, a make do and mend feel begins to emerge, with several pieces featuring sewn-on patches and several fabrications in one garment. Pieces feature ghosting detailing under lapels and of course the McQ tartan comes in camouflage colours, to tie in with the ubiquitous military undertone of the collection. That famous Gothic fingerprint of McQueen is evident in the insect and animal prints which appear on pieces.