CLOTHES MAKE THE MAN
The extraordinary mens blog for the modern man
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Say eyedoo to this great new concept

The notion of wearing glasses because you need to is increasingly becoming antiquated. Many people nowadays wear clear lens frames for reasons as diverse as they want to be taken more seriously in the workplace to more vein reasons like, it finishes off a look they are trying to achieve and Specs can really reflect different personalities and be a statement of individuality. I mean to be completely honest, it’s never been easier.

A new brand who aim to offer a whole new experience in buying affordable, high-quality glasses online is ‘eyedoo’ (eyedoo.co.uk) They offer consumers a unique, simple and convenient way to buy prescription glasses and sunglasses online and if that wasn’t good enough reason they will donate 5% of every purchase to Vision Care for Homeless People. A charity set up to provide eyecare services to homeless and other vulnerable people in an accessible and friendly environment in which they feel safe, welcome and comfortable.

eyedoo offers a wide range of designer styled frames, an experienced prescription lens service and fast ordering, which even includes a unique next day delivery option. The high-quality frames have a simple pricing structure with all styles costing just £49 per pair, including single vision lenses.

Ordering online couldn’t be simpler, with an easy-to-browse collection of designer styled frames, including a range of prescription polarised sunglasses at just £75 complete, plus an innovative 3D try on function and style assistant.

eyedoo will also send up to four different frames to any address in the UK, so those who are undecided can try them on in the comfort of their own home before making their final decision.What could be easier when buying glasses online? Enjoy the convenient ordering process, with no add on costs or extras, while helping homeless people with their vital vision correction needs.

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A brand with that Je ne sais qua – Editions M.R

Stylish Parisian brand Editions M.R was founded by childhood friends, Mathieu de Ménonville and Rémi de Laquintane. The label epitomises that nonchalant, off-duty Parisian dressing. Garments are made to withstand the test of time with an emphasis on classic, beautifully constructed wardrobe staples that effortlessly coalesce style and functionality.

This season they have taken inspiration from a maritime setting – in particular the contrasting worlds of the ocean and the port. A renewed emphasis on functionality is obvious with pieces built to withstand the sun and the sea. Suede military jackets and denim sailor shirts are collection highlights that capture the mood perfectly. Other stand-out pieces include high-waisted naval trousers and a revere collar shirt adorned in nautical stripes.
Print is an overriding aesthetic to the collection with camouflage and floral motifs appearing across jersey as well as tailoring. The colour pallet serves to compliment this with natural tones of stone, powder blue, navy and white.

The brand have partnered with the global luxury-shopping destination MATCHESFASHION.COM to launch in the U.K. Damien Paul, Head of Menswear, MATCHESFASHION.COM had this to say of the partnership. “AtMATCHESFASHION.COM we pride ourselves in seeking out and championing new designers and labels of note. Editions M.R is a great addition to our offer; there is an understated nature to the collection which evokes leftfield masculinity with brilliant pieces that all work individually and would work within any man’s wardrobe. There is a real attention to detail and the collection benefits from the simple, clean lines and silhouette.’

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Taking you from A.M to P.M – A,M bags

imageA good quality multi-functional bag, is something no stylish man should be without, something that can take him from work to play and back again seamlessly is what we’re talking about. London brand A,M hopes and wants to answer these needs. It’s name derives from the Latin Ante, Meridiem: Before and after midday and aims at being a luxury brand that combines utilitarian design influences with modern streetwear to create colourful and timeless men’s luggage. A,M is a collaboration between English art director Matt Gill and Swedish designer Ann Nelvig.

imageThe inaugural collection is comprised of four, hopefully, soon to be iconic styles. The Hungerford is a trapezoid sports holdall, The Fernley is a backpack, The Shifford is a classic sports holdall and The Furze is a mini flight bag executed in full grain leather. Each style comes in five distinctive colourways.

imageTotally thought through in construction, no detail has been missed and completely minimal in design, all products are meticulously crafted in Italy with high quality Swedish and Italian components. Recurring signature details include a hidden zipped exterior webbing pocket for added security, sunken webbing loops, parallel zipper piping with contrasting black pullers and repeat A,M logo embossed details.image

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Sock it to em with Look Mate

imageYes it’s that time of year again when, yes we start to think about what to buy loved ones for the fast approaching Yuletide, but we also need to think about ourselves and maybe more importantly what we DON’T want as Christmas presents. If you haven’t started dropping hints already, please let does do this service for you and leave this post wide open under the necessary relative who needs that little bit of assistant when it comes to present buying for yours truly.

Without fail, as sure as you can bet on a poor quality flop song from a “talent” show “winner” trying to get to number 1. You sure as hell can expect to be given socks and underwear for Christmas, whether it be Great Auntie Mabel or the Outlaws, socks are always seen as a safe bet for you. Now, I’m sure like me Mr Men Novelty sock were a lovely gift when we were 6, but WE’RE NOT 6 ANYMORE ! So do yourself a favour and start dropping those hint about socks you will wear, like Look Mate.

imageLook Mate is a luxury sock brand aiming to unite everyday functionality with exceptional creativity. Founded in early 2015 by, get ready for it, accountant and entrepreneur Vahan Hovhannisyan and his brother, who had long aspired to create their own brand. They made two lists, no not a naughty and nice list. One was a list of people they wanted to work with, the other was a list of things they felt passionately about, fashion and functionality, and they recognised that the two can be intertwined. Their aim behind their brand was to work with aspiring and inspiring creatives to bring an innovative product that cuts above the rest in delivering a high quality everyday item.

works with designers from all creative walks of life such as furniture designers to visual artists, each of whom have crafted a sock design to embody their own individual themes and personality. Each month Look Mate release a new design collaboration, their latest collaboration ’Supermundane’ by renowned designer and illustrator Rob Lowe, no not him, along with their Christmas socks by Swedish designer Kiki Ljung.image

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Making it easy for you – The Idle Man Guide Store

Words by Charlie Britton

Idle Man Guide Store
The Idle Man, the menswear e-tailer, til now, have opened up their very first bricks and mortar store in the trendy heart of London. This ‘Guide Store’ is in place to build a bridge between an eCommerce and in-store shopping experience, without the task of shopping feeling like a chore.

The Idle Man, founded by Oliver Tezcan in 2014, with the aim of being the best destination for menswear apparel, shoes and accessories. Their target consumer is the regular 20 to 30 something guy, who’s fashion needs are affordable and on trend, without all the nonsense. They stock a wide range of aspirational brands including Levi’s, The North Face and Hudson and even have their own range of Idle Man branded products, well worth checking out, btw.

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On 97 Leather Lane, sits The Idle Man store. It’s grey exterior and clean aesthetic sit in harmony with the brands theme, although you may mistake it for a showroom rather then a store, not that it’s a bad thing. Inside, the store feels very welcoming and warm. The subtle grey flooring and white walls give the interior a stripped back feel, allowing the limelight to shine on to the products.

The store is run by a team of stylists, who aim to offer expert advice on a hand picked collection of products, tailored particularly with their customer in mind. The Idle Man aim to continue their hassle free selling point in their store, ensuing each customer finds exactly what they’re looking for, without the stress of searching through rails of built up clothing.

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The store will function as a mid-way point to shopping online. The customers can browse the products in-store, try different sizes on and get a feel for the products, before making a purchase, where the products will then be sent to your home or office address or in to the store for collection. The Guide Store will also include a selection of lifestyle and grooming products from Filmore Skincare to Alessi and Laboratory Perfumes, just in case only clothing doesn’t quite satisfy your needs.

From our point of view here at Clothes Make The Man, we like the idea of a crossover store, building that bridge between the online and in-store experience. It allows customers to try on clothing and sizes before making a purchase, hopefully minimising the chance of receiving something that doesn’t quite hit the spot. It also gives you the opportunity to receive some useful advice from the stylists who know a thing or two about fashion, just in case you’re unsure about something working for you.

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If this is something you’d like to try out for yourself, you can find The Idle Man Guide Store at 97 Leather Lane, Clerkenwell, a short walk from Chancery Lane Underground station.