A brand with that Je ne sais qua – Editions M.R

Stylish Parisian brand Editions M.R was founded by childhood friends, Mathieu de Ménonville and Rémi de Laquintane. The label epitomises that nonchalant, off-duty Parisian dressing. Garments are made to withstand the test of time with an emphasis on classic, beautifully constructed wardrobe staples that effortlessly coalesce style and functionality.

This season they have taken inspiration from a maritime setting – in particular the contrasting worlds of the ocean and the port. A renewed emphasis on functionality is obvious with pieces built to withstand the sun and the sea. Suede military jackets and denim sailor shirts are collection highlights that capture the mood perfectly. Other stand-out pieces include high-waisted naval trousers and a revere collar shirt adorned in nautical stripes.
Print is an overriding aesthetic to the collection with camouflage and floral motifs appearing across jersey as well as tailoring. The colour pallet serves to compliment this with natural tones of stone, powder blue, navy and white.

The brand have partnered with the global luxury-shopping destination MATCHESFASHION.COM to launch in the U.K. Damien Paul, Head of Menswear, MATCHESFASHION.COM had this to say of the partnership. “AtMATCHESFASHION.COM we pride ourselves in seeking out and championing new designers and labels of note. Editions M.R is a great addition to our offer; there is an understated nature to the collection which evokes leftfield masculinity with brilliant pieces that all work individually and would work within any man’s wardrobe. There is a real attention to detail and the collection benefits from the simple, clean lines and silhouette.’


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