B good to yourself – B.Men an Ethical Premium grooming range from a surprising source

img_0169We all know the sales of men’s grooming products show no signs of slowing down and with celebrities like David Beckham, Orlando Bloom and Gerard Butler championing skincare ranges specifically designed for men the demand and interest for these grooming ranges is just going to increase.

Now a range that seems to be bucking this trend for celebrity endorsements and is striping back the packaging, bumf etc is coming from a surprising source. B.Men offers a premium experience at a mainstream price. It’s a collection of premium skincare, created by industry experts to help men find the products that are right for them, clearing away any clutter and confusion, providing guidance and inspiration. B. offers efficacy in an accessible way. But from where ???? Well, none other than the High Street retailer, get ready for it, Superdrug.

Dave Cooke, Superdrug head of own brand, comments on the range, “B. Men products contain active ingredients with a high street price tag and include ingredients such as Cocoa Butter and Vitamin E that helps moisturise and protect skin from everyday shaving and transitional seasonal weather that can also affect sensitive skin”

Plus if that wasn’t enough to convince you, B. products are not tested on animals and all carry the leaping bunny symbol of Cruelty Free International (formerly BUAV) and the range is suitable for vegans and vegetarians as all products have been dermatologically approved and are paraben-free.

The range carries such hero products as the 8-in-1 Post Shave Balm, a product which is a clinically proven 12-hour moisturiser that smoothes, protects, energises, control shine and blemishes and can also help calm shaving irritation. The B. Men Anti-Ageing Cream.With SPF15 and Coenzyme Q10 antioxidant protection, this anti-ageing cream helps defend skin against UVA & UVB rays, moisturises and firms skin, while also targeting fine lines and wrinkles for younger looking skin.

The Crisp Freshness of Aspen from the White Company

img_0160The White Company might be perceived as a woman’s brand, that’s not for men, but all that’s about to change. Borne out of a quandary experienced by its founder Christie Rucker, over twenty one years ago, when she was unable to find well-designed, quality bed linen, principally in white, she established The White Company to make them herself. The brand is known, yes for their womenswear, where they promote a message of style not fashion, quality not quantity and an attention to detail that extends through everything they do. Plus of course, their iconic monochrome packaging and branding.

For one of their first exclusively menswear ventures we see them launching Aspen, a grooming range encompassing Shave gel, Aftershave balm, Hair and body wash and an Eau de toilette. The Aspen scent is wonderfully sensual and warming, a distinctly masculine aroma contains notes of rich sandalwood, amber, clove and cardamom, lifted with the freshness of green leaf and a twist of bright bergamot.

So throw out those misconceptions of the White Company and over the coming months call into one of their stores to see how you can share in this brand.

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7 Essential tips for an extra close Shave by Pankhurst Barbershop

imageYes it’s time to get back to the office and put those plans you dreamed up while on a sun lounger in action. Holiday season is over, for the moment, so we need to get back to the grind,  knuckle down and trim that shaggy summer mane. We sort the advice of some real experts in the male grooming business at Pankhurst, who’s luxury barbershop, in the centre of London, is a haven to masculinity.  We spoke to the guys and asked them to give us the real lowdown on how to take a close shave every day. So to get your ball rolling, here are their seven top tips on achieving the best results with the closest of shaves.

1. Get your bathroom hot and steamy (it opens the pores)

2. Use a shaving brush (it exfoliates and stands your bristles on end)

3. Use a shaving dish and work up a good lather (it’s half the shave)

4. Use a good, heavy, clean razor (the cleaner it is, the closer the shave)

image5. Go with the grain, then against it (for a super close shave)

6. Apply ice cold water to the face (it closes the pores)

7. Moisturise (just do it, caveman)

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Buon Compleanno Acqua di Parma

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To mark, and in celebration of its Centenary year, Acqua di Parma have launched three new Colonia Fragrances. These haute fragrances have each been inspired by arias from two of Italian opera’s most prestigious composers, Verdi and Puccini. In a nod to Acqua di Parma’s milestone anniversary, each fragrance is packaged in a reinterpretation of Colonia’s first bottle.

Note di Colonia I – this vibrant composition emits an atmosphere that is both joyful and full of vivacity inspired by and in keeping with Verdi’s La Traviata and its’ much loved ‘Libiamo ne’ lieti calici’.

It offers an explosion of bergamot, in its sparkling and most prized Italian quality, as well as the bright notes of neroli. The citrus start, classically cologne, sweetens and embracing as
the heart of the fragrance. Here, the composition fuses the freshness of lavender with the velvety warmth of Damascus rose and violet. In the rich and sumptuous finale there is a
refined combination of patchouli and cedarwood.

imageNote di Colonia II – is inspired by everyone’s favourite aria, ‘Nessun Dorma’ from Puccini’s famous Romance Turandot.

With this we have the radiant notes of bergamot, orange and grapefruit with magnificent citrus vitality. Then enters the vibrant notes of basil and cardamom. This is completed by the soft and engaging tones of sandalwood and Gaian united with the undertones of musk and vetiver.

Lastly, Note di Colonia III – from Verdi’s ‘Marcia Trionfale’ from Aida

This scent manages the notes of mandarin and ginger straight away before the notes are enriched by vetiver and jasmine. In its final part, the fragrance offers the refined notes of tonka bean which meet the intense and full-bodied notes of ciste labdanum and myrrh.

All three fragrances are exclusively available at Harrods and for key collectors and genuine fans of the luxury brand. Acqua di Parma have collaborated with Italian Jeweller, Damiani. On a special Centenary Edition which is limited to 100 pieces.image

4 BACK-TO-WORK CLASSIC HAIRCUTS

Yes the Summer holiday is nearly, let’s say nearly and stretch it out as long as possible, over and thoughts of returning to work are looming in the dark recesses of all mind. Thoughts of our next holiday, that promotion, a nice pay raise are all popping into our brains, getting us a thinking. Well making those thoughts a reality won’t just happen via osmosis, we have to make them happen ! The first step towards this process is looking the part, so we asked Adam Brady, Grooming Expert with Barber and grooming Brand, Ruffians, to give us some infallible advice to getting the ball rolling.

imageSoft Side-Parting – Smart and Easy-to-achieve
What’s the cut and how do you get it?
This is a simple short back and sides, which you can ask your barber to do completely with scissors; for shorter, more precise sides, ask for a taper (gradation from shorter to longer). The hair on the top section of your head should a couple of inches long.
How do you style it?
This is the best part – no combs, brushes or hairdryers are needed. Just take a small amount of water-based pomade and a paste and mix them both into your hands. Apply into towel dried hair, from the roots first, and rake through backwards with your hands, creating a parting as you do so. Pat down the sides with the remaining product.
Who does it suit?
This is a great option if you’re looking to smarten up a bit after the summer, but without going through too much hassle and without looking too austere, like many smart looks will do. Try to avoid it if you have a widow’s peak, or receding hair, as this will only make the recession look more prominent.
Facial hair option?
This can look nice and preppy (in a good way!) with a clean shaven face, or some light stubble; perfect for a refreshing new Autumn look.
Products: Ruffians Classic Pomade & Ruffians Styling Paste

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imageChoppy crop – Stylish Sophistication

What’s the cut and how do you get it?
A crop is always the classic way to go – no hard lines, and the length around the head pretty much all the same. So you don’t look too fusty, ask your barber to ‘point cut’ the top section (vertical downward cutting, rather than horizontal), which will decrease the weight which in turn adds texture.
How do you style it?
Again, a very simple styling technique, with no proper tools required. Allow your hair to dry. Take a matt clay, and work it into the roots of your hair. A good one will help to coat the hair’s shaft, which gives the illusion of thicker, textured hair.
Who does it suit?
This is ideal for those who need to relax a little bit, but still look sharp and refined. Also ideal if you have finer hair, as the texture and product can conceal any thinning patches.
Facial hair option?
To add a bit of interest here, you could grow a little beard (if your job allows you to); this can help to add a bit of ‘cool’ to a classic look.
Products: Ruffians Rough Matt Clay and Ruffians Argan Beard Oil
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imageSlick back – Sleek and Streamlined

What’s the cut and how do you get it?
The cut should be a short back and sides and scissored all over – using clippers will make the hair too short, which will end up not being supportive enough for the hair you are slicking back.

How do you style it?
Take a water-based pomade. Rub into your hands evenly, and apply into your hair from the roots and push back. Once the whole head of hair is covered in the pomade, use a fine toothed comb, creating a parting where desired (usually this is best on the side, towards the corner of your forehead). Remember to comb back the sides with the pomade too, otherwise it will fluff out. Allow the product to set before touching it again – and then, if it looks a bit out of place later on, you can always add a bit more water a restyle.

Who does it suit?
As the hair will be pushed back away from your face, this look is good for those with a decent bone structure and less well for those with rounder faces. Perfect for office environments and for those who mean business.

Facial Hair option?
You’ve gotta be clean shaven for the full impact here. Think ‘Patrick Bateman’ – but less of a psycho, of course.

Products: Ruffians Classic Pomade, Ruffians Facial Scrub, Ruffians Sandalwood Shave Gel and Ruffians Facial Moisturiser

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imageSweep back – Volume and Texture

What’s the cut and how do you get it?
The sweep back is the result of some months of growing out – and perhaps you don’t want to say goodbye to all of your hard work by cutting it all off. Never mind – you can still look smart with this length of hair… after all, Mr. David Gandy consistently makes this look work, and he’s hardly known as scruffy. Make sure that your hair is at least a couple of inches long at the front, so that you can push it back from your forehead, so it rests on the hair at your crown. This should be a totally scissored cut, with added point cut texture.

How do you style it?
Easily. While your hair is still slightly damp, spritz in a Sea Salt Spray, and distribute with your hands. Use a blowdryer, and when almost totally dry, take some paste, rub it over your hands and rake backwards through your hair, from the roots. Scrunch dry to enhance your natural wave, but make sure the silhouette is directed backwards rather than to the side to keep the look smart and in place.

Who does it suit?
This is good for people with a thick head of hair. If you’ve got a rounder face, push the front of the hair up, in order to give the overall shape a bit of height; inversely, if you have a longer face, make the hair a bit flatter to keep the proportions looking good.

Facial Hair option?
How about growing some even stubble, or a short beard? This will give a bit of rugged sophistication to your look, if it’s kept neat and tidy at all times.

Products: L’Oreal Beach Waves and Ruffians Styling Paste

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