STREET STYLE: LCM S/S17 DAY 3 AND 4

Once again, we have lived, laughed, saw some amazing clothes and slept very little. All in name of style and another season of LCM has past, and too we say another farewell to the street style series that we hope our loyal readers have loved.

Photos by Harry Bradbury/ Words by Keanu Adorable

follow for our coverage of LCM and other fahsion and lifestyle posts on our official Instagram: @clothesmaketheman

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STREET STYLE: LCM S/S17 DAY 2

Saturday was packed full of shows and presentations, from Agi & Sam to Casely-Hayford, YMC to Qasimi. And with these shows, there also comes the street style that have become an important part of the whole experience of what Fashion Week and LCM is about, a gathering of individuals to showcase various styles.

Words by Keanu Adorable

follow our daily coverage of LCM on our official Instagram: @clothesmaketheman

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STREET STYLE: LCM S/S17 DAY 1

Friday marked the first day of the Ninth London Collections Men, where various figures and creatives in the fashion industry from Patrick Grant to Barbour have gathered for the release of their Spring/Summer 2017 collections. We took to the streets outside the shows, presentations and parties and looked at what people were wearing for the first day of this biannual event.

Photos by Harry Bradbury/ Words by Keanu Adorable

follow our daily coverage of LCM on our official Instagram: @clothesmaketheman

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Offering a brighter future for British Underwear – Drake & Hutch

imageThree years ago we saw horrific events unfold at the Rana Plaza, Bangladesh as this sweat shop factory collapsed in on itself killing many of its workers, men, women, old and young and the ugly side of fashion has raised its head again. This time we see, Beyonce’s new Ivy Park range being hit with accusations that the workers who produce it on being paid as little as 63 cents an hour.

Labels are happy to spend vast sums of money on celebrity endorsements and social media selfies, but are far less keen to say how and where their clothing is made. Behind the scenes cost savings and aggressive margin targets are regularly applied. This is like building a skyscraper and skimping on the foundations to afford a nicer façade. Unfortunately customers are kept in the dark until the next scandal unfolds.

British label Drake & Hutch believes change is long overdue and plans to save the world one pair of pants at a time!

imageThey have broken away from the traditional closed door retail model and instead offer full transparency in production. A simple idea, from cotton grower to garment maker, every stage of production is advised for each luxury pair of pants they make. They compare their product to
being much like bespoke suiting, quality and attention to detail is at the heart of everything they produce.

Founder Pete McGuinness, built the brand on the philosophy that to create simple everyday clothing consisting of outstanding quality and attention to detail. As let’s face it underwear is the first thing you put on and the last you take off. As he himself says, “We offer a fantastic product that our customers love and the brand itself has a strong British feel and sense humor which allows it to stand out form the crowd.”

imageDrake & Hutch was 3 years in the making and it took two years to perfect the block on which their underwear is made and dreamt up while McGuiness was developing mens formal wear for, Jermyn St tailors, Charles Tyrwhitt. He thought it would be great idea to take some of the patterns and prints found in mens formal wear, ties, jacket linings, hankies and play around with them applying them to mens underwear.

He spent these three years working with factories all over the world looking for a supplier who could produce the outstanding quality I was looking for, was willing to work with me to develop the fit and feel of the fabric and also work in very limited quantities. While travelling it became clear to him those factories with the happiest staff, who are treated them well and paid fair wages, produced the best quality clothing.

I never set out looking to be the next big thing, I simply started Drake & Hutch out of a passion for cool, British themed clothing that is beautifully made. An enormous amount of my own personality has gone into the brand and I have loved every second of it, the incredible feedback we receive from customers really is the icing on the cake.”

Now as Father’s Day approaches we’ve worked with Drake & Hutch to offer all you good readers 20% discount from now until midnight (GMT-0) on 19th June by using the exclusive discount code CMTM2016

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HOT Property – BYNNZ Sunglasses

imageNicole Smallwood, is a lady who knows a thing or two about Style and travel. She spent nearly 10 years working her way up the ranks in the fashion department, styling, directing and writing fashion stories along with dressing many A list celebrities from Benedict Cumberbatch to Bill Nighy to Simon Cowell.

imageToday she switches from giving her expert opinion on fashion such as, The Clothes Show, Mary Portas Queen of Shops, GMB, This Morning, 10 Years Younger and Channel 5 News. To being Fashion Director at not one but two publications, Town and Country House magazine and Phoenix magazine. Alongside these titles she contributes to various other magazines, newspapers and supplements, styling fashion stories, celebrities etc. Some of these titles include Elle, Glamour, Style, Stylist, Noise and the Huffington Post.

imageSo please tell how she has time to launch a new Unisex sunglasses range, OHH yeah, I forgot to mention that too !

Bynnz Sunglasses, is the new go to destination in eyewear. Bynnz provides fashion forward affordable luxury, with prices starting from £55. The trend led, hand made glasses are finished to perfection using mirrored lenses, fluro tips, velvet and leather to create glasses you don’t want to be without. As Smallwood explains, “The range was created to bridge the gap between the high st and designer brands. Luxury just got affordable ! Playing on textures Bynnz are providing fashion forward frames that not only look great but also protect your eyes with all lenses being polarised and UV protective.”

Whether it’s a holiday, festival or a sporting occasion you are looking for, there’s, literally, something to suit all.

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