Uniform Wares designs and produces timepieces based around a philosophy that is firmly rooted in contemporary British design and engineering. Its wristwatches are intended for everyday use by individuals with an eye for meticulous detailing and a passion for diligent, modern design. Established in 2009 by product designers, Oliver Fowles and Patrick Bek, the Uniform Wares aesthetic has been tailored with longevity in mind and a firm belief in design with a practical and visual permanence. Each collection is intentionally pared down and characterised by distinct form, considered use of materials and unique combinations of traditional horological details with robust engineered surface finishes. While the movements are handpicked from the best Swiss manufacturers, every other component part of a Uniform Wares timepiece, from the CNC- machined cases to the hand drawn font on the back of each case, is conceived, developed and designed in the company’s London offices.
With six Primary collections and some super limited Editions thrown in for good measure, to choose from, they range in price to suit pretty much any pocket, there is something to put a smile on anyone’s face.
104 Series collection – Unmistakably Uniform Wares, the 104 Series is the latest update in the 100 collection. The design is refined from the original 100 Series, which is the cornerstone from which the company has grown.Its uncluttered, straightforward design is inspired by the simplicity and utilitarian functionality of mid-century factory wall clocks made by British manufacturers such as Smiths Sectric and Gent of Leicester. A classic in the making, the original 103 Series, the forefather of the 104, is part of the San Francisco Museum of Modern Art’s Architecture + Design permanent collection.
152 Series collection – The 152 Series is a contemporary reinterpretation of the classic dress watch and has a refined, ultra-thin silhouette offset by defined, angular contours. The update sees the introduction of a Swiss-made Ronda 4 jewel movement, re-designed lacquered or shimmer- plated dials and a modern size, unisex 35mm case. Especially flattering on a more slender wrist, this elegant watch is complemented by a tapered genuine goatskin or Italian cashmere calf leather strap.
203 Series collection – The 203 Series continues to pay reference to the design and engineering of thickness gauges and industrial equipment used in the leather working process, but has been updated to include a re- designed dial with hour appliqués, a larger aperture date display and a two-part, chamfered bezel case that resembles a billet of milled steel. The 203 Series’ easily legible open face and lug-less design offers a clean, minimal aesthetic and is available in PVD-coated or natural steel case finishes and fitted with premium sliced, British or Italian calf leather straps.
251 Series collection – The 251 Series takes inspiration from the simple, legible elegance of mid-century gentlemen’s wristwatches. Contemporary touches, including the baton-style hands and 39mm case update this classic design, resulting in an extremely wearable modern dress watch. Notable features include scratch-resistant sapphire glass and a premium British or Italian leather strap.
302 Series collection – In the world of horology nothing is simpler in operation or interpretation than a mechanical stopwatch and the 302 Series has been designed to echo this utilitarian beauty. This timepiece emphasises the elegantly balanced symmetry of the Swiss-made, 23-jewel movement at its heart. The watch delivers 7 indications: three hands for standard time in hours, minutes and seconds, three hands for the split chronograph functions, plus the date aperture window at 4 o’clock. Despite the density of information that the dial provides,this chronograph watch remains true to the Uniform Wares signature of legible, minimal detailing.
351 Series collection – The latest member of the Uniform Wares family of watches, the 351 Series timepieces are defined by their signature wide, PVD-coated and coloured ceramic set bezels adorning each design.