For 70 years, Breitling’s original pilot’s watch has been beloved by aviators and tastemakers in equal measure. Worn by an astronaut in space and the biggest stars on Earth, it is Breitling’s most iconic timepiece. Breitling honors the legend with the introduction of a new Navitimer that captures its most classic features, while enhancing them with modern refinements.
“We don’t throw the term ‘icon’ around lightly,” says Georges Kern, CEO of Breitling. “The Navitimer is one of the most recognizable watches ever made. It’s on collectors’ lists of the greatest watches of all time. What began as a tool for pilots has gone on to mean something profound to every single person who has had this timepiece along on their personal journey.”
The Navitimer’s appeal stretches far beyond being a tool used by pilots to navigate their course, it’s a symbol for those plotting their personal journeys through life. A new campaign, NAVITIMER—FOR THE JOURNEY, featuring the Navitimer Squad, made up of basketball superstar Giannis Antetokounmpo, American Ballet Theatre principal dancer Misty Copeland, and aviation pioneer and explorer Bertrand Piccard embodies this spirit. Each member has been on an incredible journey to land where they are today, each at the top of their particular field. Each one has charted a course and stayed on it through sheer determination. And each one is en route to achieving their next set of ambitions. Using powerful visuals and the Squad Members’ own narration, the campaign aims to get right to the heart of these moving journeys.
Available in 41mm, 43mm and 46mm case sizes, in steel or 18K red gold and in a variety of bold dial colours all equipped with Breitling’s Calibre B01 chronograph, we invite you to discover the collection via the attached press release. We’ve also attached a small selection of low-res images but please do let us know if you would like to receive high-resolution images, we have lots of lovely images to choose from.
