The Great British Heritage and Lifestyle Fashion Brand, Barbour celebrates it’s 125th anniversary in 2019, a significant milestone in the company’s history. A fifth generation family owned brand the 125th anniversary celebrates the Barbour family who have nurtured guided And lead the company from small beginnings in 1894 when John Barbour set up his first store in South Shields in the North-East of England supplying Mariners with oilskins to the global lifestyle brand it is today.
To mark the start of this milestone and great achievement year, the brand has launched the Icons Re-engineered collection, a limited edition range of iconic jackets for both men and women that have featured large in the history of Barbour. The collection was displayed for the first time at Barbour’s presentation during London Fashion Week Mens in the incredible setting of Lancaster House. Each Icons Re-engineered piece is inspired by a legendary jacket from the archive that reflects a significant period in the company’s history, updated into a contemporary style steeped in Barbour heritage, relevant for today. All of the jackets take the distinctive Dress Gordon lining popular in Barbour jackets in the 1980s and each comes with a collectable 125th anniversary pin.
In support of Barbour’s 125th anniversary, a five minute brand film has been created by the Ridley-Scott creative group and previewed at this seasonal presentation. To coincide with the brand film and the 125th anniversary, Barbour has also collaborated with South Shields born legendary film director and producer on a directors jacket for both men and women.
Featuring detailed finishes requested by Sir Ridley, himself, together with input from his son, Luke Scott, CEO of the Ridley-Scott creative group the Director’s jacket has a military style collar and roll away hood. In true Barbour style this jacket has hand warmer pockets with additional features such as offside pockets to hold keys and a signature script lower pocket to accommodate an A4 script. Key details on the jacket include, anti-glare zips and studs designed to avoid attracting attention on film sets. An inner detachable quilt for extra warmth gives the option for the jacket to be worn across all seasons. The back label on all of the jackets features a bird illustration drawn personally by by Sir Ridley himself and two of the studs on the jacket features this unique design.
Paul Wilkinson, Global Marketing and Commercial Director, Barber said, “2019 is a very important year for us, as we celebrate our 125th and five generations of the Barbour family. We are proud to launch the Icons Re-engineered collection at LFWM- it offers an authentic contemporary take on design classics from the archives. We are thrilled to be working with Sir Ridley-Scott on this exciting brand film and the directors jackets to mark our anniversary. Barbour and Sir Ridley are probably two of the most well-known names to come out of South Shields and in our 125th year, we are delighted that we have been able to collaborate together and celebrate our shared birthplace “.