WELLGOSH What A surprise

WELLGOSH, the streetwear store in the heart of Leicester, that is home to some of the most prestigious brands such as Stussy, Aries, Yeezy & Evisu; share their exciting latest drops and this Autumn’s  hottest picks. 


The Engineered Garments Bucket Hat in Indigo features Daiki Suzuki’s strong Americana influence, with an exaggerated deep-set crown and short brim. This piece is made in the USA, with stitched detailing on the brim and a pure cotton construction.


The Patagonia Torrentshell 3L Jacket in Superior Blue is a fully waterproof coat featuring a clean, minimalistic design and 3-Layer H2No™ technology. The hood and waistband are fully adjustable, with a breathable micro-fleece neck lining ensuring all day comfort. This lightweight jacket packs down into the left pocket for ultimate portability.


The Pop Trading Co Arch Hoodie in Anthracite is a cosy, heavyweight 100% cotton hooded sweatshirt from the Dutch “skatewear meets streetwear” brand. A vintage-look stitched POP logo decorates the front of the sweatshirt in a trio of block colours, accompanied by an embroidered underarm logo and embroidered rear neck graphic. Other details include stitched underarm vents, a three panel adjustable hood, a kangaroo pocket and ribbed hem and sleeve cuff.


The Universal Works Track Pant in Forest Green features a breathable, dry feel 100% cotton loop backed jersey construction; inspired by vintage American sportswear. An adjustable drawstring elasticated waistband, accompanied by elasticated ankle cuffs, dual front and rear pockets tick all the boxes of what a track pant should be. These premium quality joggers are produced in Portugal.


AAPE by A Bathing Ape arrives at Wellgosh. This season sees the iconic A Bathing Ape Camo feature on the canvas lace up pumps and coloured up in a clean Black camo colourway.  Other key features include AAPE by A Bathing Ape branded foxing around the midsole, AAPE rubberised flag sign off and AAPE sign offs on the heel. The AAPE by A Bathing Ape Lace Shoes are available in various colourways to buy now at Wellgosh


The The North Face 1996 Retro Nuptse Jacket in Arrowwood Yellow is a warm, water-repellent down filled nylon puffer jacket with a design based on the original Nuptse design of the 90’s. The jacket has a durable, ripstop construction with a two-tone block colour finish, also featuring dual zipped side pockets, a hidden internal zip pocket, pack away hood and dual embroidered logo.


The Engineered Garments Explorer Shirt Jacket in Indigo is a pure cotton denim shirt and jacket hybrid, with a military-inspired super utilitarian design featuring three large front pouch pockets, two mini front facing pockets, a large pouch pocket on the left sleeve and two additional pockets to the rear of the coat. The button down fastening is accompanied by a middle and collar fastening strap, with a vintage fit inspired by original American workwear.


The Wacko Maria X Baracuta G9 in Animalier Leopard is a reimagining of Baracuta’s most prolific jacket, the G9. This jacket has remained a staple since it’s creation in 1937, and has been copied thousands of times over by various designers; but is yet to be bested. The G9, also commonly referred to as the “Harrington” jacket after menswear retailer John Simmons coined the term following a character of the same name wearing the jacket on screen in 60’s soap opera “Peyton Place”, has been seen on such celebrities and musicians as Elvis, Joe Strummer from The Clash, Steve McQueen, Miles Davis, Liam Gallagher…we could go on. The jacket was also adopted by such subcultures as the Mods and Skinheads if the 60’s, and the Punks of the 70’s; essentially, this jacket is never going out of style. With Baracuta’s rich history in westernised culture, and Wacko Maria’s fascination with all things film, music and art; this collaboration celebrates the influences of both brands in the form of a velvet-feel animal print jacket, with a traditional Fraser tartan lining, ribbed slightly cropped waistband, internal pocket and button closure funnel neck. The original shape of the G9 has been tweaked slightly, to give a slightly more relaxed, unisex silhouette and is made in England.

Garde-le dans la famille – Agnes B X Pyrenex

With a long-standing desire to offer urban clothing covering all needs against the cold, agnès b. has relied on the unique expertise of French Outdoors Heritage brand, Pyrenex to design three exclusive models of high-quality down jackets for its autumn-winter 2021 collection.

For this capsule collection, agnès b. reinterpreted some emblematic Pyrenex designs by adding a cotton jersey lining, made in France, in the colours of her famous striped T-shirts. The designer also wanted to name these three down jackets in reference to Pyrenean collars: the Azet mixed down jacket, sleeveless, the Agnès women’s down jacket, and the shorter Aspin men’s down jacket. Each model is available in two colours.

Sharing many values, the idea of this collaboration came naturally to the two French houses. They both work to promote the value of artisanal expertise and the preservation of the environment. Founded in 1976, agnès b. is a family business that creates elegant yet casual clothing that is built to last. The brand is environmentally responsible, concerned about its manufacturing processes and its impact on the planet, and attentive to the bond of trust and loyalty established with its suppliers. Established in the Landes region of France since 1859, Pyrenex has been recognised for generations for its expertise in down and technical clothing. Its exceptional raw material is the result of a traditional and local production process that respects animal welfare and the environment.

Maître d’Moss: Fred Sirieix X Moss Bros

Monsieur Sirieix is probably best known as the Suave, Gallic maitre d’ who assists lonely hearts as part of Channel 4’s First Dates, well that and having a whale of a time with Messers Ramsey and D’Acampo on culinary jaunts around the world, it’s a hard life.

Well another matter Fred is known for, no not getting naked, quite the reverse, is his dapper attire and to further cement his status as one of the best dressed men on TV. The polished presenter is fronting a 23-piece collection, urging all to Recode the Dress Code for the new season.

Moss Bros. introduces First Dates’ Fred Sirieix as the face of its style evolution, with its, genuinely, strongest collection to date landing for autumn/winter.

Launched with a celebrity-filled event, DJ’ed by Melvin Odoom at London’s Institute of Contemporary Arts, the new collection focuses on softening formalwear and smartening casualwear by incorporating them together.

Urging men everywhere to redefine the rulebook of old and instead wear exactly what works for them, the Recode the Dress Code message encourages personal expression and dressing to feel good.

Fred’s 23-piece edit bridges the gap between casual and formal, featuring chunky and merino wool- blend knits, relaxed shackets and wool-rich joggers alongside his pick of the brand’s contemporary suiting options including checked styles in trending colours.

The camel velvet dinner jacket is a standout piece which gives a modern update to the traditional party look.

Speaking on his edit with the brand, Fred comments “I’m really pleased to have joined forces with Moss Bros. Together, we’re on a mission to make great style something everyone can enjoy. The knits, overshirts and jackets in my edit are so adaptable – you can dress them up or down depending on the circumstances.”

The Fred x Moss Bros. edit is available to shop online from Moss.co.uk and in stores.

TENLEGEND takes aim at the gentleman footballer

TENLEGEND is a first of its kind, a brand that has managed to combine two passions: football and luxury fashion. The company merges the elegance of the most iconic players in history into a unique and timeless lifestyle, apparel and accessory brand that allows fans to honor their love of the game through luxury products.

Targeting the largely untapped luxury market of millions of football fans globally, TENLEGEND symbolises the tradition, history and elegance of the game with sophistication and style.

The number 10 is synonymous with the most iconic players in the game. It pays homage to these legends with recognition of their status and achievements. The pentagon logo is a vintage throwback to the iconic 32-panel leather ball many grew up playing with in streets all over the world. This unforgettable design instantly conjures memories, transporting you back to a time spent dreaming of becoming one of these great legends.

The brand also promotes gentlemanly values with the conviction that you can be madly in love with the game, and also passionate about travel, art, and culture. The gentleman footballer appreciates beautiful things and wants a well-crafted & authentic products that he will have for life.

TENLEGEND products build a strong connection between the undying passion for the beautiful game and an appreciation for the finer things in life.

Tom Dievart, Founder and CEO of TENLEGEND, embodies the brand, “The brand is dedicated to connecting lovers of the beautiful game through lifestyle, experiential elements and fashion inspired by the legends – confident and composed, full of finesse and class – TENLEGEND brings these same qualities to you and your wardrobe.

The brand launch its debut product, a limited release of a finely crafted, Italian-made, luxurious cotton men’s dress shirt, The Cambridge.

Same brand, New Look, Great Face – Lab Series

LAB SERIES was first introduced by The Estee Lauder Companies Inc. in 1987. So after over 30 years as a pioneer in men’s skincare, industry-leading LAB SERIES has become synonymous with science-backed, high performance skincare designed specifically to male skin physiology.

As we know men are increasingly taking control of their personal wellbeing and embracing looking and feeling better. Times they are a changing and with it ushers in a 360-degree rebrand for LAB SERIES who are rising to meet their customers needs and evolving.

Every aspect of the brand’s positioning has been upgraded: from new packaging focusing on environmental sustainability to a more interactive shopping experience to a new brand campaign urging men to invent themselves through the confidence the brand instills in them—because when their skin looks and feels it’s best, they feel free to be just who they want to be.

All the brand packaging has been redesigned with the consumer in mind to be functional,modern, and easy to navigate with clear product benefits and ingredients callouts on pack. Six new product series targeted to the most common male skincare concerns are colour coded based on the benefits of the products for instant recognition: Daily Rescue, All-in-One, Oil Control, Anti-aging MAX LS, Grooming, and Instant Fix. A new, sleeker logo ties it all together.

LAB SERIES believes protecting the environment is as important taking care of men’s skin and striving to enact new sustainability measures:
– More than half of packaging by weight will be recyclable, refillable, reusable, recycled or recoverable with the goal to reach 75% by 2025.

– 100% of cartons will be recyclable and are made using FSC-certified paperboard.

– LAB SERIES is introducing refillable cartridges under its luxury skincare line with.

To go with this brand spanking new look comes a new website, which is more functional, optimised for mobile viewing, and which features a new editorial focus to provide educational content to the LAB SERIES community.

The brand will also launch a new e-commerce experience featuring the exclusive LAB SERIES Skin Diagnostic—a personalised online skin analysing tool that provides consumers with private, customised advice at their fingertips. Activated using a smartphone with an uploaded selfie, the skin diagnostic uses Artificial Intelligence (AI) to provide a personalised skin report mapping six main skin concerns and providing customised product recommendations.

There is no one-size-fits-all solution to skincare and through its own evolution, the new LAB SERIES urges men to do the same: “Invent Yourself”.