TUMI, the leading international brand of premium travel, business and lifestyle accessories has just opened its flagship store in London’s Regent Street, the centre of the city’s shopping district. The 223 square metre store boasts state-of-the-art LED lighting and three distinct product touch-points are implemented into the floor plan: ground for travel cases, wall for men’s and women’s day bags, and special tables for small accessories. A monogramming station will provide on-the-spot product personalization. Clean, white platforms present a line-up of wheeled travel cases, reminiscent of a runway. A stainless steel rectangular counter within the travel area serves as a demonstration table to test products.
Now here’s the REALLY exciting part, to mark the launch of this illustrious flagship store, in a city known only to well to countless millions of tourists and Londoners alike. Tumi are launching one hell of a great social media competition to send two incredibly lucky winners on an incredible luxury trip of a lifetime!
On the morning of 1st May, five American Airlines flight attendants from their elite transatlantic service will hide five golden Tumi suitcases across the capital. To enter the competition, simply follow the movie clues which can be found on TumiGoldenTicket.com locate one of the golden cases, take a picture and post on social media featuring #TumiGoldenTicket. Each case found, photographed and posted will count, up to the maximum of five, so the more suitcases discovered the higher the chances of winning!
OK so what’s all the fuss about, tell us what the prize is ???? Well, only flipping travelling to Los Angeles with American Airlines in Business Class on their sleek new 777 offering a new level of comfort across the Atlantic. You will be sipping champagne and enjoying a gourmet dining experience before slipping into the newly designed lie-flat seats for a blissful night’s sleep. Landing in sunny California you will be whisked away to the 5 star ‘London West Hollywood’ hotel, a combination of the best in cosmopolitan chic and California cool and home to Gordon Ramsey’s über hip Boxwood Cafe! Situated in the heart of happening Hollywood, this is the perfect hub from which to explore the sites and sounds of the ‘city of dreams’, from Grauman’s Chinese Theatre to Universal Studios and The Getty Museum – and top it off with supper amongst the Hol- lywood celebrity glitterati at the Soho House Private Members Club courtesy of Tumi!
After three days, and once your glamour quota has reached its limit, American Airlines will fly you off in Business Class on their new A321 Transcontinental service to New York City, the home town of Tumi, and the hottest new hotel in Manhattan; ‘The Surrey’. Nestled opposite Central Park on the Upper East Side , this is a luxury home from home with views to die for and a majestic roof terrace on which to sip a Whisky Sour and observe the Big Apple light up at dusk! Fill 3 days with the finest art (you are staying opposite the Metropolitan Museum!), shopping, sightseeing and your nights on Broadway, cheering on the New York Yankees or enjoying dinner á deux at the coveted ‘chefs table’ at a Michelin starred restaurant courtesy of your hosts!
Then it’s time to leave behind the roar and bustle of the city and tuck yourself into the sanctuary of American Airlines First Class, enjoy a superb lunch and gaze over the azure waters of the Caribbean Sea as you fly to your final destination, the British Virgin Islands!!! and the luxury resort of Rosewood Little Dix Bay. Created by Laurance Rockefeller in 1964, this 500 acre garden paradise is situated along the crystal clear waters of a crescent-shaped bay, protected by a coral reef. This exclusive boutique resort is in an idyllic setting and features extensive water sports, a 47-foot luxury catamaran, nature trails, fitness centre, restaurants, bars and beach-front swimming pool overlooking the ocean. Elegant and sophisticated this is the perfect way to spend your second week, relaxing and being pampered on an all-inclusive island paradise! All flights, hotels, transfers, feature meals and the all-inclusive stay at Little Dix Bay, plus a generous spending allowance will be met by Tumi and its promotional partners!
*-Terms and conditions apply, so check out the website.
Sir Paul Smith is a designer who’s long had an association with the world of sport, whether that be through his own life long passion for cycling and his partnerships with Giro d’Italia or the Stylish cycling brand Rapha, or dressing not only the England Football team but his ongoing relationship with Manchester United. The Summer of 2014 not only is the summer of sport, but sees it come together with Fashion and fragrance in Paul Smith Extereme Sport – a fresh, energising, sporty take on Smith’s Classic scent.
