CLOTHES MAKE THE MAN

anthonymcgrath405 / 08/04/2015

Boys in the Hood-ies – Quemondo

Once considered just sportswear, hooded tops can now be found in the chicest of wardrobes and the most cutting-edge of retailers – the ‘hoodie’ as it’s more crudely known is more ubiquitous than ever, reinforcing and re-defining the return of street culture as a fashion influencer in off-duty style.

You can now embrace your inner hoodie with Quemondo, who have appropriated sportswear fabrics and silhouettes to create a new collection which channels the sartorial spirit of the street, while remaining true to a Swedish fashion heritage.

Quemondo like to compare their approach to the humble hooded tops to what Mercedes is to cars or what Apple is to MP3s.

Quality, comfort and detail is at the core of their signature, incorporating the key elements of Scandinavian design, focusing on versatility, fit and fabric, to offer a range of fashion, sports and casual hoodies which combine functionality with modern clean lines, and a stylish urban aesthetic.

Selling exclusively online, the brand has directly engaged with the fashion revolution in digital e-commerce, operating without any intermediary or middle retailer, which results in reducing operating costs and offering savings to the customer, that’s you.

anthonymcgrath405 / 07/04/2015

Don’t leave it too late – Lacoste LT12 Collection

Its fair to say Rene Lacoste was somewhat of a renaissance man, after having invented the polo shirt and the tennis-ball machine, who knew that, see you learn so much from coming on here, he decided to patent two racket models that would revolutionize the world of tennis. In 1961, the former champion unveils one of his most brilliant inventions: the metal racket that deeply transforms the game by improving strikes and increasing their elasticity. In 1988, René Lacoste invents the Equijet. This new style of racket combines the best of smaller and larger string beds. Like its predecessor, the steel racket, the high-performance Equijet contributes to the evolution of tennis. René Lacoste explains his intention with the Equijet: “I wanted to give back to tennis what it had given me”. It was a beautiful tribute paid to the sport to which he devoted his whole life. In 2015, animated by the same quest for innovation, LACOSTE launches the LT12, a hybrid racket born from the combination of wood and graphite.

Three years of research were necessary for the development of this unique object. By combining craftsmanship and sophisticated manufacturing, LACOSTE managed a technical prowess by assem- bling two completely opposite materials: the LT12 is 70% wood and 30% graphite.

To accompany the launch of the LT12, LACOSTE has designed an innovative capsule range combining tradition and technology. Petit piqué, color blocking, piping, patterns… the well-known features of the brand DNA are revisited and modernized for a timeless elegance collection. Inspired by tennis’ primary aesthetics: the prevalence of white, clean lines and sleek shapes. The iconic LACOSTE green and blue come in for energy and movement. Lightness, functionality and comfort are the key words in the design of this range that combines tradition and innovation. The abstract print of the T-shirts is reminiscent of tennis courts, which is a reference to the 1970s and 1980s color blocking. Piping highlights polo shirts, tracksuits, shorts and caps. A “Game Set and Match” sweatshirt rounds out this sports wardrobe.

Accessories form an integral part of this project, where they form a similar technical features seen on the garments. A tennis bag, a backpack, and footwear that can be Used for everyday life off the court, and the Tonga watch in steel and silicon with glasses in acetate encompasses the aesthetics of the collection.

anthonymcgrath405 / 01/04/2015

All White – 6 of the best White retro Trainers by K Adorable & Elliot Parsons

For the modern man, trainers are an indispensable part of their wardrobe, it can be an essential part of an outfit in ensuring you make a statement for all the right reasons. With ‘Old Skool’ trainers having recently had a resurgence in the style stakes, whether it be the Stan Smith’s from Adidas or the Reebok Classics Sneakers, these pieces are timeless and can make any outfit have that classic/retro feel. Below we have compiled 6 of the best ‘Old Skool ‘ sneaker styles that would look great with any outfits for this upcoming Spring:

Converse – Jack Purcell Signature

Reebok – Men’s NPC Vintage Sneakers

Asics – Gel Kayano

Adidas Originals x Mark Gonzales Men’s Superstar 80s Sneakers

New Balance – 1400 ‘Made in USA’

Puma – Men’s R698 ‘Perf’ Sneakers

anthonymcgrath405 / 31/03/2015

I couldn’t say it any other way – Miansai

Now I have to say I’m not big on Mens jewellery, I love a good watch and am lucky enough to possess a couple. I wear my wedding ring with pride and I cherish my late Father’s signet ring above my own life. Occasionally, I might wear a bracelet if I’m drawn to it, in a bit of a Magpie moment, now this is where Miansai came in.

Miansai, pronounced my-ahn-sigh, has a great back story to it, basically, founder, former Model, Michael Saiger was watching his girlfriend make a necklace one night, when things started to get a little too competitive. Picture the scene, Micheal:”What you doin ?” Girlfriend:”Making a necklace, leave me alone.” Micheal: “That’s Horrible!” Girlfriend: “Well lets see you do better!?!” We’ve all been there, yes things get out of hand and it gets far too competitive.

Well, who’ve have known it Michael was right his resulting bracelet, an empty bullet case strung on a leather cord went down a storm at the University of Miami, where he was studying. Well that was 2008, since then Micheal has managed to turn his vision into a timeless and tasteful lifestyle brand that is sought after across the globe by style conscious men and women alike. With a healthy retail presence in over 36 countries, and the recent opening of its’ retail flagship in New York’s esteemed Soho neighbourhood.

The brand have invested in their own machinery and tools which allow them to produce on a consistent basis with care and craftsmanship. From drawing sketches to creating molds, melting metals and final assembly, every piece of jewelry the brand releases is conceptualised and created in-house. The brand has over 30 skilled craftsman and artisans on staff who are fixated on quality and perfection who work on their now established nautical aesthetic,

anthonymcgrath405 / 30/03/2015

Icon by an Icon – Icon the new Fragrance by Alfred Dunhill

Alfred Dunhill is a luxury house that has seen many changed in its illustrious 122 year history, the latest being the launch of the new fragrance ICON. The signature masculine scent marks the beginning of a new and exciting era for dunhill’s fragrance category. Taking inspiration from the evocative world of British motoring design the fragrance is designed with a new generation of global consumers in mind. ICON is positioned to have an integrally refined style that reflects the dunhill ethos of a self-assured, sophisticated urban gentleman.

The driving force behind this, and many more smart and adventurous advances is John Ray, with his arrival in 2012 as Creative Director, Ray heralded a renewed sense of creativity for the heritage brand. Continuing the journey to refine the very essence of British men’s style it is John’s aim to let the world rediscover the house of Dunhill’s rich history of quality and quintessentially British take on masculine style. The ICON fragrance encapsulates this long-standing commitment to innovation. Through the use of iconic design and exceptional ingredients Dunhill have created a product that reflects the core brand values of Alfred Dunhill, a quintessential British pioneer, obsessed with detail and fanatical about quality, craftsmanship and original thinking.

ICON is an audacious, stylish scent. A future classic of the perfumer’s art, ICON has been conceptualised by Master Perfumer, Carlos Benaim. Ingredients gathered from the mythical travels of the dunhill man, a worldly sophisticated traveller, the smell exotic and distinctive. ICON opens with the ultimate blend of rare and expensive ingredients. Sleek top notes of Italian Bergamot and Neroli Absolute intertwine with a racy black pepper, fusing the mid-notes of cardamom and Lavender de Provence to add a unique twist of masculinity. At the base, revel in the beguiling warmth of smokey Oud wood, and an Oris-leather accord, alluring in depth blended with earthy Vetiver and a hint of oak moss melding, into an Iconic signature scent.

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