CLOTHES MAKE THE MAN

Jamie Stevens is no stranger to Clothes-Make-the-Man having in the past offered us advice on the latest hairstyles for that coming season and neither is he any stranger to being on our TV Screens, being a regular fixture on This Morning and the resident stylist for X Factor for four years. He is three-time winner of Men’s hairdresser of the year (and is exempt from winning the prize again) and in 2015 was entered into the British Hairdressing Awards hall of fame. He is the youngest ever nominee for Hairdresser of the Year, an award he has been nominated for four times.

His latest venture sees him launching an innovative new men’s haircare system, called MR designed to combat the challenges associated with hair thinning, whilst also being perfectly suitable for all men to keep hair strong and healthy. Three years in development, Stevens worked with some of the leading  scientists to develop MR. drawing on the most advanced science and industry innovations, to deliver targeted solutions.

As people age hair begins to thin – an inescapable fact, I’m afraid – which is a result of the active growth cycle slowing down so lost hairs are not replaced as quickly. However, this common complaint is still seen as a largely taboo subject despite findings from research showing the fact that 56% of young men (aged 18-24 years old) and 33% of ALL men have concerns and anxieties over it and, until now, there has been very little on the market to actively and effectively target this problem.

MR. is divided into three categories, Disguise, Thicken and Style, the line-up is a clearly defined range of 12 products, all containing a unique active complex designed specifically for this collection – System- PPXTM – proven to help promote thicker, hydrated and stronger hair.

Disguise contains two hero products, the MR. Hair Fibres and MR. Disguise Spray, both of which are designed to subtly, but effectively, mask areas of hair loss. The Spray adds colour to the scalp, to disguise thinning and receding areas and the Hair Fibres attach to existing hair, to make it look fuller and thicker. Results are truly unprecedented. The Shampoo, Conditioner and Treatment within the Thicken category all create healthy strong, thick hair and the seven Style products incorporate formulas to help support the strength and structure of the hair.

Today we launch a new category to our Grooming section, that being our Washbag Wishlist, this will be where we ask leading figures in the grooming industry what is their must have, essential, can’t live without product. Yes, if stranded on a Desert island what one product would be on your Wishlist.

So to get the ball rolling we are starting with yours truly, yes who better, I hear you cry, or not as the case may be. I have to be honest, restricting me to selecting one product is sooooooo difficult and bordering on impossible but the product I have selected for today’s post, should be in every man’s bathroom cabinet. So the product in question, as you may have already guessed by the title of the post is, Clinique for Men’s Post-Shave Soother.

Now this is a product, I have been using for more years than I care to remember, to the point that I can’t even remember how I came across this Miracle product, but it was certainly before my Fashion years. I call it a miracle product and I don’t use that term lightly, but Miracle it very much is. The reason being, five years ago I was asked by a grooming company, who’s name shall remain secret, to protect the innocent,  if I’d like to experience a traditional wet shave. Now, having never had a wet shave, I thought sod it, I should do this. So off I went for this EXPERIENCE.

OK, so the traditional delights of a wet shave and sure enough it was a very close shave, but maybe in more ways than one. Because as I left the establishment, my face started to itch, to the point that by the time I have arrived home the beard line of my aforementioned face and neck was a mass of aggravated hives. So much so the long suffering Mrs Mc asked, “What did he use to shave you, a broken glass bottle ?” The only thing that managed to calm my skin down and return to its natural Celtic pale tone, was Clinique’s Post Shave Soother, with an almost immediate effect.

So what exactly is Clinque’s Post Shave Soother and what does it do. Well, it relieves shaving irritation, leaving behind nothing more than a soothing, cool, tingly feeling and improved skin texture. Aloe is an active ingredient in it to soothe razor burn, relieve dryness, the appearance of redness and helps skin repair minor nicks and cuts. It’s nothing short of a breakthrough post-shave formula containing a combination of licorice and plant extracts that leave facial hair looking finer and softer. With continued use, shaving will be quicker and more comfortable as razor burn caused by daily friction is reduced. Additional ingredients provide exfoliation and anti-irritating benefits virtually eliminating bumps and ingrown hairs, as well as helping to encourage the healing of minor nicks and cuts. Plus it’s appropriate for all skin types.