With over a decade worth of training and industry experience under her belt, Gabriella Brick has been a quintessential player in MOSS’s rebrand. AW24 is transformative for MOSS, the new shapes and textures elevate the product without losing sight of its heritage. Gabriella joined Moss (previously Moss Bros) as an intern 10 years ago. She quickly showed her passion and understanding for design and menswear buying, worked her way up from an assistant to junior, then to a senior buyer and designer,before finally being appointed Head of Design in 2023.
Gabriella is involved in styling, photography and buying fabrics, as well as designing the collections. She adds a young woman’s touch to proceedings, offering a new approach to design, retailand visual representation, resulting in both details and fabrics becoming more luxurious and elevated.
This season, the evolution of the brand and collection has been crafted with the transeasonal period in mind. Woven in autumnal textiles with knitted shirts, chunky mock-neck jumpers and moleskin tailoring. For dressed-up days, suits in soft cord and silk-flecked tweed can be worn with Italian-silk ties and suede-trimmed loafers. Get ready for all weather realities with chunky hiker shoes, showerproof outerwear and a utilitarian liner gilet worn over a T-shirt now and under coats later.
• What piece of clothing should everyman have in his wardrobe?
A DB suit, a smart trouser and a good tee. The double breasted jacket is huge this Autumn and our corduroy version has become an iconic piece which features each season. A wide leg trousershould be in everyone’s wardrobe and in line with our rebrand. Our silhouettes and shapes for suiting and trousers are much wider and relaxed.
• What piece of style advise do you live by?
Stay true to your own personal taste and style! Continuously evolve your wardrobe, but don’t do trends that don’t suit you. Your personal look is your own brand and you only need a few staple pieces in your wardrobe. Buy better, they will last forever.
•What piece of clothing would you relegate to Room 101?
Anything skinny. I know skinny jeans are making a comeback in womenswear but I’m just not ready for that yet!
• Best piece of advise you’ve ever been given and by whom?
My Dad. He always says, “it’s nice to be important, but it’s more important to be nice” and “never waste a crisis”, which we really lived by with Covid.
•If you could have invented anything, what would it be?
A duplicate, so I could be in two places at once! There’s always so much to do and such little time.
• What inspires you?
Honestly I think you can find inspiration everywhere if you’relooking for it. The other week, I took myself to Chelsea Harbour Interiors, where I found so many fabrics and prints. I noticed a store that had covered ‘cylinders’ with beautiful fabric in their windows and I thought to myself, how cool that would look in a Moss store window.
• Who is your style icon? Why?
How could I not mention Stormzy! It was a style moment, when he took a private jet from being a best man at his friend’s wedding to performing on stage in one of our 3 piece suits!
• If you could live anywhere, where would it be & Why?
London, I really am a London girl at heart and its where ‘home’ is for me. I think we have so much happening here creatively and culturally and sometimes we just don’t realise how lucky we are to live in this vibrant city!
• Have you ever bought a piece of clothing and regretted it? If so what & why?
Probably when I was younger, but to be honest most pieces I buy now are investment pieces. I prefer to invest in something timeless and classic, so it never dates.
• What do you have to do after this conversation?
I am in the process of packing up my studio and office with my team, as we are moving to a new contemporary HQ in Camden. It’s all really exciting!
• What would you like to be doing after this conversation?
I’d like to be having delicious food at Ida in Queens Park. It is a family run, Italian restaurant with the 3rd generation now being in charge, Coincidentally, I’ve become really good friends withthem and the food is sensational! I would like to take my dog for a walk in Kenwood, but unfortunately I have a few more meetings for the day!
• Who would do you ideal dinner guests and why?
James Corden! As I could do a little carpool karaoke. Also, Harry Style because just look at him. (plus we share the exact same birthday!)
• If you could collaborate with one brand who would it be and why?
Aimé Leon Dore, I just love what they are doing right now with their colours and the overall look of their AW24 collection. We are actually starting to work with Happy Paul, a wellness brand, which is all about supporting young mental health. Some of the proceeds go to the charity, YoungMinds.org. It aligns with who we are, a menswear business, with a lot of male staff. It’s important and it’s something that hopefully will start a conversation.
