Created to bridge the gap between mass produced, readily available fashion and premium menswear brands, The Good Neighbour is a label that designs built-to-last, quality pieces using ethical fabrics and production. The Good Neighbour pieces are made to last, using quality fabrics and construction methods to ensure clothes can be worn for years, not just one season.
It also encapsulates the spirit of local neighbourhood shopping for all customers, no matter where they live. Since launching in 2018, this has been achieved via a series of strategic pop-ups around London and the UK, away from the traditional high-streets and in places that have embraced the buzz and personality of local shopping – especially since the pandemic. For those unable to get to one of the many pop-ups, all of the pieces are available online at the brands website.
The design ethos is based on the paired down but trend-conscious style of the men that inhabit the neighbourhoods where the pop-up stores are based. The day-to-day uniform of work-from-home dads, young professionals and those looking to create an off-duty look that is stylish and considered, yet relaxed. The collections are largely seasonless, and include outerwear, trousers & jeans, sweatshirts and knitwear, shirts and tees; all designed to be layered or stripped back depending on the weather. Key pieces from the current collection include a cord jacket in lilac, ecru, blue and mustard, tan pleated trousers, light wash jeans and a pair of striped t-shirts in blue and white. There will also be swimshorts added to the range, further into the spring season.
The Good Neighbour was founded by John Bright, a London-based menswear buyer who saw an opportunity for more affordable design-led pieces that appealed to the kind of men he knew. Men who wanted brands that weren’t ‘high-street’, tailored to their tastes and lifestyles, only without a hefty designer price tag.
Knitwear, accessories and winter coats are sourced locally in the England, in smaller ethically sound factories.
Jeans are sustainably sourced from BDA Denim factory in Paraguay. Stone washing and chemical PP sprays have been removed from the process and replaced with ozone- washing and laser technology. BDA are a B-Corp certified factory, which guarantees the factory confirms to the highest standards in the categories of social, environmental performance, transparency and accounting
Where possible existing stock fabrics or end of roll fabrics are used, to minimise fabric wastage and reduce landfill. The majority of pieces are made in Portugal to benefit from higher standards of employment and the quality of manufacture.
Pop-up store locations have included London neighbourhoods such as Clapham, Stoke Newington, Crouch End, Leyton, East Dulwich and Broadway Market, there are also selected stockists nationwide.
All products are now packed and shipped in Plant Based Biodegradable Bags.
You can now offset the CO2 emission from your purchase with CarbonClick, simply click on the button when you checkout.