As bright as the Full Moon – Introducing new MOON Oral Care

MOON reimagines the traditional, decades old oral care routine, elevating it into a complete oral beauty experience, with a range of aesthetically pleasing and pioneering better-for-you products worthy of your bathroom shelf.

MOON launches in the UK with the Teeth Whitening Pen, Stain Removal Whitening Toothpaste, Activated Charcoal Whitening Toothpaste, Activated Charcoal Rinse, Clean Slide Waxed Floss, Clean Slide Waxed Flossers and Soft Bristle Toothbrush set.

The entire collection is PETA certified Cruelty Free & Vegan. Proprietary elixirs are infused into the products known to deliver function along with delicious flavours. Elixir XTM, which can be found throughout the toothpaste and mouth rinse collection, is filled with antioxidants like cleansing Black Tea and Cranberry Extract, plaque-reducing Coconut Oil, calming and healing Dead Sea Salt, and soothing Ginseng and Echinacea. The formula is also packed with Green Tea, Peppermint and Tea Tree Oils that provide an invigorating boost and fight bad breath.

Founded by branding expert Shaun Neff, Neff tapped close friend, model, someone you may have heard called errrr Kendall Jenner, to co-create one of the hero products within the collection; The Teeth Whitening Pen. As a stakeholder of MOON Jenner collaborated with Neff to incorporate some of her favourite ingredients in an innovative formula to deliver breakthrough whitening results.

And not only are MOON delivering a better experience in Oral beauty they are also delivering help to less fortunate children. MOON is proud to support the work of Operation Smile. Operation Smile has provided hundreds of thousands of safe surgeries for those born with cleft lip, cleft palate or other facial conditions. With more than three decades of expertise, Operation Smile creates solutions that deliver free surgery to people where it’s needed most. As one of the largest medical volunteer-based nonprofits, Operation Smile has mobilised thousands of medical volunteers from a wide range of medical specialties from more than 80 countries. Operation Smile engages public-private partnerships to advance health care delivery, train local medical professionals to provide surgical care for patients in their communities, donate crucial medical equipment and supplies, and increase access to surgical care so that everyone living with cleft is treated. 

Some of the hero products within the range include;

The aforementioned Kenner Jenner Teeth Whitening Pen. Co-created with Jenner, this on-the-go pen is formulated with light-reflecting pigments and carbamide peroxide to provide instant brightening and whitening over time. The bonus? A great-tasting Vanilla Mint flavour. It contains the Elixir III antioxidant blend which is crafted from Kendall’s favourite natural ingredients like soothing Lavender Oil, whitening Strawberry Extract and the healing properties of Honeysuckle Flower. Use for two weeks for optimal results.

Stain Removal Whitening (fluoride-free) toothpaste. This fluoride-free toothpaste provides instant brightening and whitening results over time with better ingredients including our proprietary Elixir XTM blend. The perfectly balanced Lunar Peppermint flavour delivers intense, long-lasting freshness while the pearlescent shimmering mica helps improve stain removal and polishing

Lastly, clean slide Floss. This no-shred floss slides easily through teeth for a clean, smooth feeling. The contoured, easy open and close grip makes this mint-flavoured floss a must have for your daily routine.


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