Willing you to get Fit -Jack Wills launches Men’s fitness range

The British fashion and lifestyle brand, Jack Wills has come along way from when it was first launched by Peter Williams in 1999, as a single shop in the seaside town of Salcombe, Jack Wills is known for heritage-inspired classics with a contemporary spin and is proud to fly the flag for Britain around the world, whether through a collaboration with a Yorkshire mill or the, now famous, Jack Wills Seasonnaires’ summer on the islands of Martha’s Vineyard and Nantucket. Today it has since expanded to become an international brand with 80+ stores across the globe, including those in the UK, US, Hong Kong, Singapore and the Middle East, and currently shipping to 126 countries worldwide.

It was built upon the foundations of producing long-lasting, fit for purpose clothing and this season sees the launch of a Sporting Goods range for men is made up of a selection of athletic clothing including the Alderton training hoodie, long-sleeved Henworth top and Haydon gym vest, all made from high performance, technical fabric or gym-ready jersey, and designed in London by the Jack Wills design team to be as suited to 5-a-side as to spinning, strength work or sprints.

Peter Williams, Founder and CEO of Jack Wills, says of the new range: “We launched our first sports collection for women in January and the response has been fantastic. Doing the same for men was an obvious next step, and is ideally timed with the global growth of athleisurewear. Jack Wills is already expert in hoodies and sweats, so the collection brings together our knowledge with the talents of the London-based design team and our efficient, high-quality European partners in Portugal – who already produce products for thousands of Olympic athletes.”


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