Like so many successful e-tailers today, Hervia are no longer constrained to the confines of their brick and mortar store they started out their business in. Thanks to the miracle of the information Super highway, they can now reach out to a much wide, international and diverse consumer market.
Hervia, was founded in 1993 by Oscar Pinto where his first shop was opened in Manchester’s notoriously up market Royal Exchange as a trailblazing concept that was the first to stock debut collections from the late Alexander McQueen, as well as Helmut Lang and Hussein Chalayan.
Named after Pinto’s mother, Hervia, soon became a legendary fashion hang-out and it wasn’t long before the store was named by Vogue as one of the UK’s finest designer stores, so not a bad testimonial.
The aim of Hervia.com is to promote high-end fashion and British design talent to a worldwide clientele. It is here you’ll find aspirational and cutting edge designer clothing for both men and women, (plus promises of a kidswear site coming soon, but keep that to yourself) that have been chosen for their outstanding design quality, exclusivity and above all, because they should make the wearer feel totally amazing, surely the best part of investing in designer clothes. Pinto works to an ethos that there are always good price point items in his stores and that even the high price ticket items are value for money and can be treasured for longer than one season.
The site boasts an eclectic and unique collection of such brands including former Textual Conversation participant Christopher Raeburn, Carven, Comme des Garcons, Sibling and Thom Browne to literally name but a few. The Gift Ideas section of the website is ideal for those notoriously difficult people to buy for, offering fun and interesting ideas that should suit most budgets and have the recipient agog with delight.