I’ve got a Golden Ticket ! – Tumi’s AMAZING Competition to mark the launch of their new flagship store

image
TUMI
, the leading international brand of premium travel, business and lifestyle accessories has just opened its flagship store in London’s Regent Street, the centre of the city’s shopping district.  The 223 square metre store boasts state-of-the-art LED lighting and three distinct product touch-points are implemented into the floor plan: ground for travel cases, wall for men’s and women’s day bags, and special tables for small accessories. A monogramming station will provide on-the-spot product personalization. Clean, white platforms present a line-up of wheeled travel cases, reminiscent of a runway. A stainless steel rectangular counter within the travel area serves as a demonstration table to test products.

imageNow here’s the REALLY exciting part, to mark the launch of this illustrious flagship store, in a city known only to well to countless millions of tourists and Londoners alike. Tumi are launching one hell of a great social media competition to send two incredibly lucky winners on an incredible luxury trip of a lifetime!

On the morning of 1st May, five American Airlines flight attendants from their elite transatlantic service will hide five golden Tumi suitcases across the capital. To enter the competition, simply follow the movie clues which can be found on TumiGoldenTicket.com locate one of the golden cases, take a picture and post on social media featuring #TumiGoldenTicket. Each case found, photographed and posted will count, up to the maximum of five, so the more suitcases discovered the higher the chances of winning!

OK so what’s all the fuss about, tell us what the prize is ???? Well, only flipping travelling to Los Angeles with American Airlines in Business Class on their sleek new 777 offering a new level of comfort across the Atlantic. You will be sipping champagne and enjoying a gourmet dining experience before slipping into the newly designed lie-flat seats for a blissful night’s sleep. Landing in sunny California you will be whisked away to the 5 star ‘London West Hollywood’ hotel, a combination of the best in cosmopolitan chic and California cool and home to Gordon Ramsey’s über hip Boxwood Cafe! Situated in the heart of happening Hollywood, this is the perfect hub from which to explore the sites and sounds of the ‘city of dreams’, from Grauman’s Chinese Theatre to Universal Studios and The Getty Museum – and top it off with supper amongst the Hol- lywood celebrity glitterati at the Soho House Private Members Club courtesy of Tumi!

After three days, and once your glamour quota has reached its limit, American Airlines will fly you off in Business Class on their new A321 Transcontinental service to New York City, the home town of Tumi, and the hottest new hotel in Manhattan; ‘The Surrey’. Nestled opposite Central Park on the Upper East Side , this is a luxury home from home with views to die for and a majestic roof terrace on which to sip a Whisky Sour and observe the Big Apple light up at dusk! Fill 3 days with the finest art (you are staying opposite the Metropolitan Museum!), shopping, sightseeing and your nights on Broadway, cheering on the New York Yankees or enjoying dinner á deux at the coveted ‘chefs table’ at a Michelin starred restaurant courtesy of your hosts!

Then it’s time to leave behind the roar and bustle of the city and tuck yourself into the sanctuary of American Airlines First Class, enjoy a superb lunch and gaze over the azure waters of the Caribbean Sea as you fly to your final destination, the British Virgin Islands!!! and the luxury resort of Rosewood Little Dix Bay. Created by Laurance Rockefeller in 1964, this 500 acre garden paradise is situated along the crystal clear waters of a crescent-shaped bay, protected by a coral reef. This exclusive boutique resort is in an idyllic setting and features extensive water sports, a 47-foot luxury catamaran, nature trails, fitness centre, restaurants, bars and beach-front swimming pool overlooking the ocean. Elegant and sophisticated this is the perfect way to spend your second week, relaxing and being pampered on an all-inclusive island paradise! All flights, hotels, transfers, feature meals and the all-inclusive stay at Little Dix Bay, plus a generous spending allowance will be met by Tumi and its promotional partners!

*-Terms and conditions apply, so check out the website.

Last night a DJ Bag saved my life – Tumi X DJ Vice team up for the ULTIMATE DJ Bag

Screen Shot 2013-07-29 at 13.59.30The Summer holiday season is well and truly upon us, whether your jetting off for Ibiza, aving it in Ayia Napa, taking it in, inThe Hamptons or High Rolling it in Las Vegas. A DJ in demand, or aspiring one, relies on a bag that not only gets the job done, but is in sync with their style. Splitting time from trendy lounges and airport lounges around the globe is just part of the job, but ensure your tool of the trade endure the riggers of, not only international, but domestic travel.

Screen Shot 2013-07-29 at 13.34.48To answer this problem, luggage genius brand Tumi and music mastermind DJ Vice have mixed things up to come up with the ultimate in DJ Bag musthaves. Vice, an native Angelinos, who cut his DJ teeth, mixing his brother and sisters records including Madonna and Morrisey, with more dance based tracks.

In 2002, he saw new opportunities emerging in Las Vegas at the huge clubs that were starting to open and left his radio job. He began with a residency at Body English in the Hard Rock Hotel and later moved to the mega-club Tao, where he still has a residency. The move to Vegas has been a huge game-changer for him, exposing him to an international audience. DJ Vice has now played all over the world, including Shanghai, London, Singapore, Hong Kong, Norway, Germany and Istanbul.

When travelling from venue to venue, Vice requires one carry-all that he can pack on his back, jet- setting direct from the plane to the club. Propelled by the lifestyle led by this nightlife occupation, Tumi tapped into Vice to amplify the Tumi Alpha T-Pass Business Class Brief Pack, the chosen travel companion within the DJ fraternity. The Tumi x Vice Brief Pack bag illustrates design elements tailored to this A-list, or wannabe, DJ’s needs.

Screen Shot 2013-07-29 at 14.00.08 Screen Shot 2013-07-29 at 14.00.59The limited-edition piece packs in added enhancements that the elite of music makers can appreciate, all the while commanding attention with pops of Vice’s signature electric green colour. While spinning a set inside a dark club, Vice found it problematic to dig into his bag to find belongings successfully, so he worked with Tumi to engineer a LED-lined interior. With the click of a button on a small remote, the inside of the bag gleams electric green, for ease of searching for personal items when lighting is scarce. From business class to the DJ booth, Vice demanded a transitional bag tailoring to his needs, both large and small. A compact option was therefore incorporated into the design, allowing for the rear of the bag to zip-off into a slimmer backpack. Vice has mastered blending his belongings seamlessly into each pocket of his Alpha backpack: the side pouches hold items such as a mini surge protector with dual USB ports, a small roll of gaff tape, a GoPro camera and a few DJ cables. The “goldmine of this bag”, as Vice puts it, is the main pocket housing equipment from two pairs of headphones and a needle case, to the essentials while taking flight: magazines and a thin sweater.

Screen Shot 2013-07-29 at 14.00.08