For Summer 2013, there are a number of blockbusters that have people chomping at the bit with excitement and has them waiting in anticipation to sit in a darkened room for 2 and a bit hours. There’s Star Trek 2, The Great Gatsby, Monsters University, The Wolverine, but the one that has the most people all giddy is Superman, Man of Steel ! To mark this movie-llous Summer of film, French Connection who have built up a reputation of promoting film heritage through its product, continues its longstanding collaboration with retro comic book giant DC.
The French Connection Design team were invited to explore the archives of DC Comics, following original design guidelines and producing an exclusive range of T-shirts featuring original artwork of Kal-El (Superman’s Krypton name) as well as imagery from the new release, giving the range a vintage aesthetic through the use of screen printing.