Scotch & Soda Archives - CLOTHES MAKE THE MAN

Good day my dear and trusted style gazers, as the weather is being as predictable as my child’s nightly sleep patterns I thought I would look at a trend which can be worn rain of shine, in the words of 80’s family groovers 5Star. Camo or Camouflage as you may know it has been floating around as a menswear trend for quite a few seasons now. Hopefully, you will have been a style consumer of great foresight and have invested in a piece or two of the camo variety over the past couple of seasons. As you see from below for Spring 2013 literally everyone has interpreted and tailored camouflage to their own likings, offering us, it in every conservable item of clothing, colour combination and from traditional Action Man-esque patterns to 21st Century state of the art stealth techno camo to even neon, floral, in your face ones.

I’ve sourced the great information Superhighway from start to finish looking for some of the better examples of this trend. Now please heed this warning, akin to not feeding the Mogwai after midnight, do not, I repeat do not wear to much of this trend at the same time or you’ll run the risk of looking like a reserve from the T.A. on civilian maneuverers, once again the maxim of less is more applies.

Must have piece, particularly for those pesky April showers is this Pac-a-mac from Superdry

A great take on the camouflage print by McQ by Alexander McQueen @ MrPorter.com

Camouflage sunnies just to complete that look from TOPMAN

Look sharp mixing and matching materials with the camo trend in these Windsor Shoes by Dr Martens

At ease solider in these camo print shorts by Scotch & Soda from John Lewis

Camo Eastpak luggage from House of Fraser

Formal up the trend with this blazer from Daniele Alessandrini @ FarFetch.com

Get your Camo on with this Tee by Marc by Marc Jacobs @ MrPorter.com

A unique Camouflage design by Diesel @ House of Fraser

On manoeuvres with this Racksack by Herschel @ John Lewis

Escape from the old routine in these high tops from Converse @ Topman.com

Not sure about the camo trend then add flashes of it with this tie from Mr Bathing Ape @ Coggles.com

Spring is almost in the air and the winter coats, heavy duty knitwear and thermals can almost, almost be moth balled for a couple of months anyway. With this in mind, we can look forward to Spring and wearing lighter, brighter clothes and forget about layering, for now. The learned subject of today’s The Buyer’s Guide is Jackie Hay, the Executive Director of Menswear and Childrenswear for House of Fraser. Jackie’s CV boasts such brands as Austin Reed and Marks & Spencer before House of Fraser, who in turn have over 60 stores and whose history stretches back some 160 years !!! We asked her to select her top 10 buys for the forthcoming season;

Indigo is the colour of the season and this Kenneth Cole suit allows you to wear the colour of the season for work. Electric blue suit jacket £230 Kenneth Cole

Indigo is one of the key colours for SS13 and this Kenneth Cole suit gives you the perfect excuse to wear it to work. Electric blue suit jacket by Kenneth Cole

The classic aviator shape is a must-have for the summer season. Parallel Universe sunglasses £250 Prada

These classic aviator shaped sunglasses are a perennial must-have for the summer.
Parallel Universe sunglasses by Prada

Our Linea chinos are a staple item for our customers. We try to cover the main colours for each season.These mustard chinos are a great every-day way to channel the yellows that were seen at the shows. Mustard chinos £55 Linea

Chinos remain a staple in most men’s wardrobes and this pair in mustard, give a nod to the yellow trend without being difficult to wear. Mustard chinos by Linea

The perfect lightweight blazer for summer garden parties. Seersucker ‘Boltons’ blazer £250 New & Lingwood

This lightweight cotton blazer is the perfect jacket for everything from an easy al fresco dinner to an afternoon garden party Seersucker ‘Boltons’ blazer by New & Lingwood

Printed swimwear is one of those erstwhile staples most men have in their wardrobes. And this pair from Calvin Klein feature a great bold print – perfect for holiday lounging. Turquoise Tropical swim shorts by Calvin Klein

Practical and stylish, this beautiful tan leather messenger bag is a great investment. Tan leather messenger bag £445 Polo Ralph Lauren

Practical and stylish, this leather bag makes for a great investment piece and will only become better with age. Tan leather messenger bag by Polo Ralph Lauren

Heratige men’s watch £825 Burberry What men’s outfit is complete without a great watch? This chunky timepiece from Burberry is bold enough to make a statement, but without stealing the show.

Heratige men’s watch by Burberry. What men’s outfit is complete without a great watch? This chunky timepiece from Burberry is bold enough to make a statement, but without stealing the show.

Yellow fisherman’s jacket £180 Scotch & Soda Technical jackets are one of the big trends for the season. This lightweight version in water-resistant yellow cotton is a vibrant addition to any wardrobe.

Yellow fisherman’s jacket by Scotch & Soda
Technical jackets are one of the big trends for the season. This lightweight version in water-resistant yellow cotton is a vibrant addition to any wardrobe.

Printed shorts £85 Denim & Supply Ralph Lauren This season it’s all about prints, and what better way to showcase them, than with these ikat print shorts?

Printed shorts by Denim & Supply Ralph Lauren
This season it’s all about prints, and what better way to showcase them, than with these ikat print shorts?

This tan leather bomber jacket is a fantastic transitional piece that will see the wearer through from spring into the early days of summer.
Tan leather bomber jacket by Paul Smith Jeans

Be hidden in the Urban Jungle – Camouflage Trend

The Buyer’s Guide to Spring 2013 – Jackie Hay – House of Fraser

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