Having just returned from what can only be described as being a full on trip to Las Vegas, more on that at a later date, plus having a very bad sleeping new addition to the family, I feel I’ve aged 10 years recently. I’ve started to avoid mirrors and when I find myself confronted in a mirrored lift or washroom I catch myself scrutinsing those “laughter lines” and what can only be discussed as shopping bags under my eyes.

So, when the press release for Korres Black Pine Anti-Ageing Serum arrived in my inbox it really was a sight for, not only, sore but tired eyes. The Greek organic skincare range, whose first product was an aromatic herbal syrup with honey and aniseed, a recipe inspired by “rakomelon”, a warming spirit with honey concoction, which George Korres’ grandfather used to favour in his hometown on the island of Naxos. Set up in 1996 with the aim to utilize its extensive scientific resources for the development of clinical effective and safe products, Korres today offers a natural and certified organic range in all areas of beauty and skincare. The brand’s core values remain the same as in its pharmacy days – the use of herbs and natural ingredients of the highest quality; skin and environmentally friendly products with clinically tested effectiveness; affordable for every day use yet of high-aesthetics with strong artistic direction.

With the Black Pine Anti-Ageing Serum 100% of the test panel users reported positive results with firming and TempSure lifting action for wrinkle reduction, skin elasticity and re-contouring. To further push the benefits of its serum Korres then asked Dermatologists to clinically measure the results on the members of the test panel. They confirmed improvements on every member of the panel.

To achieve these impressive results Korres collaborated with the Institute of Biology of the Laboratory of Cell Proliferation and Ageing, I promise I didn’t make that up, honest, to investigate and harness the exceptional qualities of Black Pine polyphenol [Epigallocathechin] in regulating metalloproteinases [MMPs] thus maintaining the dermis junction (the acellular zone that is between the dermis and the epidermis of the skin).

The combination of black pine extract, a rich source of polyphenols and pure polyphenol Epigalocatechin reduce the action of MMPs and effectively firm the skin and along with the other active ingredients ensures real results.