Harder, better, faster, stronger, err lighter – Nike Air Max Breathe Collection by Dominic Heron-Sturt

imageWhatever the weather, occasion or day there’s nothing that can quite compare to a pair of Nike’s famous footwear model the Air Max. With thirty years of building and improving the different generations most recognisable sports shoe , Nike have designed  a great new improved Air max Model to meet all your wanted needs.

imageThe Air Max Breathe Collection, draws inspiration from the on-the-go Brasilian lifestyle in which one might find themselves on the beach one minute and pounding pavement the next and consists
of three shoes, the Air Max 90, Air Max 1, and Air Max Light. Just the shoe to keep your feet cool from the humid heat with modern technology enhanced revolutionising your favourite sneaker design the Air Max Breathe collection is sure to answer all your individual summer footwear requirements.  The Air Max Breathe collection deconstructs iconic silhouettes, transforming classic sneakers into ultra-breathable, lightweight shoes. To produce the most breathable Air Max models to date, the shoes have been stripped right back to their core essentials—layers of reinforcement removed and heavy materials jettisoned. Advanced technology mesh is used to create pockets of space between the upper materials to allow for increased airflow.A perfect light weight trainer relevant for exhilarating jogs or too wear on those scorching hot summer days on holiday or here if we get a Summer this year, is the result. All three Pairs can be purchased on the Nike Website and at Nike Sportswear Retailers from the 1st Of May.
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The Kaiser Chief – Karl Lagerfeld’s new Fragrance

 

imageSaying someone is a legend in their own lifetime, is a big statement. Nonetheless, this verbal accolade is something, Fashion wunderkind, Karl Lagerfeld is somewhat use to. He’s as well known for his trademark silhouette with glasses, ponytail, his famous shirt collar and black leather fingerless gloves as he is for his multi faceted creative skills in Fashion design and photography.

Building upon these creative foundations, Lagerfeld is launching a pair of fragrances, one for women and one for men that serve to reaffirm his commitment to making style accessible to all. Karl has turned his fashion into a look, an attitude. His two new fragrances echo his style while conveying sophisticated elegance classicalism with a modern twist.

For the Eau de toilette for men, perfumer Jean Christophe Hérnault captured the essence of fragrance by featuring lavender and mandarin zest enhanced by crispy apple and violet leaves. Alluring and sensual, sent hands with Woody spicy notes of sandalwood and Amber blends, giving the fragrance of vibrant and elegant feel.

Together to to pregnancy is formed the story of desire, of irresistible attraction, magnetism, sensuality and seductive rock ‘n’ roll duo.

Karl’s says of his signature fragrances, “Fashion today is no longer simply about clothing. It is about the whole package – not just accessories of glasses but fragrance too. It’s important for brands have its own signature perfume. Fragrance is as important as a piece of clothing.”

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A Guide to investing in a Vintage Luxury Watch by the Watch Club

Morning Folks, there are certain things that everyman should have in his sartorial repertoire. One being a good quality understated watch, essential a watch is an investment piece and when making a purchase of this nature, you should try and stretch your budget so you go for the best watch your budget can afford. Now a great tip is to look at vintage watches, not only do they tend to be a little more unique but often are a great talking point. Mrs Mc invested in a Vintage Rolex for yours truly the day I made an honest woman of her and it never fails to impress people, particularly me. But in all honesty, remember, people read a lot into the watch on your wrist and often make assumptions on it, so make them good ones. Now take a few moment to watch this great guide to investing in a vintage watch from the wonderful watchclub.com

Universal Appeal – “Workshop Denim” by Universal Works

imageIn the denim world, it is normally either about American or Japanese, and about trying to recreate a vintage look or capture an authentic feel. Universal Works however have approached things a little differently, sourcing vintage loom made 13oz denim from Portugal and making the jeans in the centre of England.

Universal Works, whose primary principle is to produce a well made, easy to wear and affordable collection for men who want contemporary clothes, but understand tradition and looking good without trying too hard.

imageBased around and understanding of classic working clothes, of the workshop and the office, but with a modern slant on fit and shape. The entire brand has the signature of the founder, David Keyte, throughout and shows his love of craft and a feeling that someone cared about making this piece of clothing.

Keyte’s says of his new denim dream, “We have decided to keep things simple; making a European Jean, from vintage narrow loomed denim, in two great fits that still take into account the needs of contemporary man, keeping them unwashed so you can make them your own, and selling them at the best possible price.”

Deliberately not branded on the outside, featuring unbranded rivets, a unique yet unassuming pocket shape and all finished with a ghost patch; Universal Works has created a range of good fitting, simple and honest garments, all made in England.

Are Your Jeans Handmade? from Universal Works on Vimeo.

Games of Thrones, Farfetch, What are you talking about ? Joel Fry for Farfetch.com

imageNow dear readers if you like us, have been waiting for the fourth season of the HBO fanasty and frankly brilliant series, Games of Thrones like a Dothraki readying themselves to do battle against the Baratheons, sorry was that a little too Comic-con ? No offence to the geeks, please don’t put a cyber. Fatwa on the blog. Either way today’s post will either mean a fair bit to you, but please don’t worry it’s brilliance isn’t lost on your ignorance if you don’t !

imageBritish actor Joel Fry, probably best known for his roles in TV show Plebs and the film 10, 000 BC, will be seen in the NEW season of Games Of Thrones, playing Hizdahr zo Loraq, no I haven’t misspelled it! A slave-trader from the city of Meereen, on the coast of Slaver’s Bay, and a scion of the House of Loraq, an ancient and proud line of slavers. Now although this is Joel’s day job, I mean Acting, not trafficking, he’s been up to a spot of moonlighting as a model for the great e-commerce multi platform,farfetch.com Joel gives us an insight into his, frankly, incredible costumes from on set and tells us how he actually likes to dress outside the Kingdoms of Westeros and Essos, which I believe Farfetch aren’t currently delivering to, yet ? 

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