Santa Cruz Skateboards has been an industry-leading manufacturer of board sports lifestyle products for over 50 years. Established in 1973, Santa Cruz defined a generation with eye-popping graphics and innovative products that continue to resonate with tastemakers, professional riders and younger generations. With some of their graphics being some of the most iconic in skateboard history. Santa Cruz is a mecca for skate and surf culture.
This lifestyle collection blends Santa Cruz’s beginnings in surf culture, its esteemed position within the skateboarding community, and creativity with reworks of their iconic skate collaborations, logos and silhouette whilst bringing fresh takes to previous classics.
Santa Cruz unveils a fresh interpretation of its classic graphics, drawing inspiration from the world of varsity sports. Among the highlights is the iconic Screaming Hand, reimagined with a playful foam treatment, featured not only on t-shirts but also as a the classic foam hand. Another standout piece is the ‘Til the End Worldwide’ graphic story, which takes centre stage on a striking vest and shorts ensemble. Additionally, the collection showcases the collegiate strip logo, meticulously appliquéd onto unisex fit hoodies and shorts crafted from 330gsm loopback fleece.
Collaborations with long-standing and new Santa Cruz skateboarders introduce bold tiger prints from Steve Alba, demon face prints from Tom Knox, and Rob Pace’s Dungeon print. Consisting of denim, hoodies, statement tees, trousers, and accessories, the collection is perfect for easy summer styling. 
