Patrick Grant Studio, a new tailoring brand from award-winning fashion designer Patrick Grant, launches in Frasers stores this Spring across the UK. The new brand combines a forward-thinking contemporary aesthetic with an inherent nostalgia for classic British tailoring, as well as a strong commitment to sustainable practices, including sourcing cloths from some of the oldest mills in England, with all of the production centred in Europe.
Licensed by prominent industry player Threadology, Frasers Group’s exclusive tailoring partner, the inaugural Spring/Summer 23 collection is inspired by the flora and fauna of ‘the English Garden’, played out in a collection replete with soft tailored shapes and deconstructed silhouettes. The colour palette is rich with core tones of cream, silt brown, palm green, sky blue and navy, brought to life with vibrant accents of burnt orange, yellow, and pink, while delicate floral motifs are woven throughout the collection in the form of embroidered details and prints.
“I’m pleased to announce the launch of Patrick Grant Studio exclusively at Frasers,” says Patrick Grant.“I’m delighted to have a chance to create a collection of contemporary men’s tailored clothing, away from the structure of Savile Row, and to develop the silhouettes and styling cues from my design work from E. Tautz, working with great English and Italian cloths, but at an accessible price point.”
The Spring/Summer 23 collection, which will be available in Frasers stores from mid-March 2023, with a national windows campaign launching alongside, and forms an eclectic menswear wardrobe, consisting of tailored suits and separates, printed summer shirts, casual jackets and trousers, nostalgic knitwear, jersey, informal shirting, and accessories.
