The boys from Ipanema – Frescobol Carioca Swimwear

imageEven though the excitement of the World Cup may have left Brazil for now, well we have the Olympics in two years time and yes the general population might be slightly Blue after, Deutschland gave them a Masterclass in Modern Football. But, Frescobol Carioca has embodied the spirit and style of Rio de Janeiro since it’s launch in 2009.

Long term friends Harry Brantly and Max Leese, who have spent much time together in Rio de Janeiro, want to bring the best of Rio’s beach lifestyle to the world. Harry’s Brazilian upbringing and Max’s passion for design led to the launch of their lifestyle brand.

imageThe lightning bolt moment for the brand was during a surfing holiday in France, when passers-by fell in love with the wooden, handcrafted Frescobol beach bats they had discovered on their latest trip to Bahía, north of Brazil. This provided the key lifestyle element for the launch of their full clothing and accessories brand. The simple yet beautiful handcrafted beach bat – each one made individually by Brazilian artisans – Frescobol Carioca has grown to include not only beach wear and accessories but also casual wear that reflects the effortless, cool “Carioca” way of life.

The aesthetic takes its cue from their hometown. They have reworked patterns seen on the mosaic coastal boardwalks and sidewalks of Rio and its surrounding areas. Reinventing well known spots such as Ipanema and Copacabana to further afield beach destinations of Angra and Buzios, vibrant colours draw on the energy and atmosphere of Carnival. All made with high-quality fabrics that work as well on the beach as they do in the city, the collections are the embodiment of Brazilian summertime. Working with British techniques, the brand brings together the best elements of British tailoring with Brazilian colours and flair.

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