Amara, the luxury style and interiors E and retailer have branched out into another room of the home, this time the bathroom, no not taps or tubs but a very well curated collection of niche and premium mens grooming products. Yes, this from brand more known for stocking interior brands from Alessio to Zaha Hadid, but trust us this is well worth checking out.
Initially starting life as an interior design business and has always been about bringing designer style and expert knowledge into every home. Created by husband and wife team, Andrew and Sam Hood, the company has utilised their combined strengths from the very beginning. Sam’s career in retail fashion nurtured her innate talent for styling and staying ahead of the trends, and she found her calling in interiors after project managing her own home renovation. Andrew’s business know-how and acumen come from spending over twenty years as Head of Equity Trading at a large US investment bank until 2004.
For this latest brand extension, Amara have gathered together the perfect products to help you look and feel your best. From kits to make sure your beard is on top form, to facial moisturisers keeping your game face strong. They have sourced a collection of premium and artisan brands that sit perfectly among the Amara home, including Triumph & Disaster, Men’s Society, Bamford and Portland England. So remember whether your playing the field or trying to make a good first impression, it’s the small, subtle details that count when it comes to men’s grooming.