Without Prejudice is a great brand. No, Without Prejudice is a great brand

imageI first came across Without Prejudice, when I was hosting a pretty disastrous event for a retailer, who will remain nameless, it was a Spring/Summer event a couple of years ago, where they wanted me to talk about forthcoming trends a how to dress fir the season ahead. Problem was, a bug problem here,it was snowing outside !!!! Yes it might well be early April but when you have a couple of inches of snow outside, the last thing guys want to do is shop, nevermind shop for shorts and t-shirts in Artic conditions.

Nonetheless, the night wasn’t an ardent failure as I discovered a brilliant contemporary and directional suiting brand that very evening.

Without Prejudice, is aimed at the discerning gentleman, it creates high quality tailoring with a quirky design twist. Designed by a London-based team, each suit features intricate design details including a beautiful full satin contrast printed lining and striking trim piping detail. The entire collection is crafted in the some of the most prestigious European mills using the finest Italian fabrics yet their suits retail at a surprisingly wallet friendly price.

imageIt was in an eclectic corner of North West London 7 years ago where two brothers who shared a passion for tailoring decided they’d reached a breaking point. Frustrated by over-hyped, underperforming menswear lines that were big on swagger but offered mediocre quality, they decided it was time to fill a widening gap in the market. Their vision was as simple as it was ambitious: embrace change and inspire innovation; communicate individuality over mass appeal; build a brand without falling into the staid prejudices of label-worship. It was time to lead by example and Without Prejudice menswear is the fruit of their labours.

Since then, it’s grown from its humble beginnings, to a full menswear line, including an assortment of exquisitely woven cotton shirts, skilfully printed pure silk ties and soft satin pocket squares to complete the look. Stocked in more than sixty of Britain’s finest independent retailers as well as exported to the United States, Canada, Australia and continental Europe.

imageFor Summer 2015 this brand draws inspiration from the balmy summers of Southern Europe and the magnificent beauty of the Adriatic coastline, the collection features a veritable melting pot of striking colours, soft fabrics and strong shapes.

For formalwear, the ever popular Randolph 3 piece is worked in new summer colourways; pale blue and for the more daring, a striking cobalt blue , this best-selling suit is crafted in the finest light weight Italian fabrics allowing movement and breathability on steamy summer days. Highlight details include the statement notch lapel and hand selected contrast buttons.

For a more casual daytime outfit, the collection features a range of striking lightweight cotton jackets and linen suits. Highlight pieces include the College puppytooth jacket in blue and the Buckley linen jacket in cobalt blue. Combine this with a contrast pastel cotton or linen shirt and finish the outfit with a pair of cotton chinos for a relaxed summer look guaranteed to stand out from the crowds.

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